Job Description

Roche fosters diversity, equity and inclusion, representing the communities we serve. When dealing with healthcare on a global scale, diversity is an essential ingredient to success. We believe that inclusion is key to understanding people\xe2\x80\x99s varied healthcare needs. Together, we embrace individuality and share a passion for exceptional care. Join Roche, where every voice matters.The PositionMarketing Enabler / Lead, Roche Pharmaceuticals SingaporeA healthier future. It\xe2\x80\x99s what drives us to innovate. To continuously advance science and ensure everyone has access to the healthcare they need today and for generations to come. Creating a world where we all have more time with the people we love.That\xe2\x80\x99s what makes us Roche.As a marketing expert and strategic leader, you enable assigned business teams in their mission, to elevate the role we play as Roche in society - from mostly offering world-class medicines towards much more partnering, innovating and leading generative disruption, to ensure we deliver better outcomes for patients, the ecosystem and the Roche organization, faster.You act as an expert for marketing, digital marketing and strategy, while providing integrated systems thinking and leadership, in developing, owning, and jointly implementing team outcomes together with the TA Cross functional team members.Your OpportunityCo-own and pursue outcomes together with assigned, empowered TA cross functional teams and work package teams in an agile work environment with a fluid resourcing model (i.e., assignment to one or more teams that can change over time, contribution to work packages on local and international level)Proactively provide and bring in expertise in marketing, digital marketing and strategy development, while taking an integrated (marketing, medical, access) and systems approach, to co-develop and coexecute strategies and outcome-based plans together with assigned teamsBring in product strategy perspective to co-define local portfolio strategy and outcome-based plansTake the lead for marketing tasks and related work packages, e.g., related toMarket analysis and landscaping,product strategy,segmentation, targeting, positioning and value proposition for healthcare solutions,product demand & supply forecasting,financial forecasting, financial analyses,product availability to patientsIn collaboration with the assigned teams and the Customer Experience function, ensure that customer experience concepts and goals are incorporated into outcomes and activities, omnichannel engagements plans are built in based on overall TA strategy and outcomesWork closely with subject matter experts for Access and other team members on outcomes and initiatives aiming to increase access for patients to our medicines and other healthcare solutions, including coordination and support of advocacy building as well as listing and funding initiativesEnable Patient Journey Partners to tailor communications and campaigns to customers and lead the development and execution of the communication campaigns and strategies, owning the collaboration with the lab.Ensure all business activities within the ecosystem comply with relevant company SOPs, PHARMA Code of Conduct, iFPMA, Symphony (and of equivalence) and are of high ethical standard.Engage with customers as required, in alignment with the respective primary point of contacts, to validate market insights and customer needs, and drive assigned initiatives / work packagesWho you arePossess Degree in Health / Medical Sciences and/or Business / Marketing with strong passion to create value and impact on the ecosystemHave proven knowledge and skills in Marketing, including Digital Marketing (digital transformation, omnichannel marketing, content marketing, data analytics)Possess 5 years experience in a commercial/marketing role, preferably in the pharmaceutical/healthcare industryHave significant customer-facing experience, ideally in healthcare, preferably with strong local market understandingProven effective leadership in cross-functional teamsExperience in agile ways of working and methodologies preferredPossess cultural and organizational agility, comfortable with and track record of operating and influencing in all directions in a global network/matrix environmentWho we areAt Roche, more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we\xe2\x80\x99ve become one of the world\xe2\x80\x99s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.Roche is an Equal Opportunity Employer.

Roche