Support the Manager to create, plan and activate campaigns and strategies to drive key brand marketing KPIs targeted towards relevant market segment.
Conduct competitive analysis to evaluate merchandise, promotions, features and product presentation to inform future strategies
Understand the role of creatives, messaging, and audience in ads campaigns and be able to run A/B tests to identify the right combinations for optimum performance.
Conduct keyword research, content auditing, competitor analysis & content gap analysis, SEO forecasts and link building activities to discover content topics to drive consumer engagement and audience growth to websites.
To manage the strategy and setup of all paid campaigns, on both, Google Marketing, Social Media and etc.
Manage & ensure product contents: Thumbnail, descriptions & infographic and identify opportunities to improve content level from time to time
Create content for social media and manage all the social media platforms to ensure contents are scheduled and updated effectively.
Conduct market research and monitor competitors, products and market pricing.
Requirements
Diploma in Marketing/Business/e-commerce or equivalent.
Minimum 3 years of relevant experience.
Knowledge of Google Analytics, Advertising, Mailchimp, Canva, Adobe AI is a plus.
Excellent communication and interpersonal skills
Competitive remuneration package will be offered to the shortlisted candidate.
Interested candidates, please send your updated CV in MS Words format stating your last drawn salary, expected salary, notice period and reason for leaving last / past employment(s) and email to recruit@caed.com.sg for priority processing.
To find out more job opportunities, visit Career Edge Asia at www.caed.com.sg for all job listings.
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CAREER EDGE ASIA PTE LTD EA Licence Number: 13C6678 To find out more job opportunities, visit Career Edge Asia at www.caed.com.sg for all job listings. Email: recruit@caed.com.sg