Job Description

Founded in 2000, the BreadTalk Group has rapidly expanded to become a distinctive household brand owner that has established its mark on the world stage with its bakery, restaurant and food atrium footprints. Today, with close to 700 outlets in 15 international markets, the BreadTalk Group produces culinary magic for everyday recipes that you savour, uniting people with good taste around the world.With a global staff strength of close to 5,000 employees, the Group operates more than 600 bakeries, 30 Din Tai Fung restaurants in Singapore, Thailand and the United Kingdom and more than 60 award winning Food Republic outlets in China, Singapore, China-Hong Kong, Malaysia, China-Taiwan, Thailand and Cambodia as well as 8 Food Junction outlets in Singapore and Malaysia under the Food Atrium division.

• To coordinate and execute marketing plans and activities for various projects and events.
• To coordinate production of advertisement for print, online and outdoor media, collaterals creation etc.
• To coordinate promotions with partners and work closely with media (in-house & 3rd parties)
• To work closely with operation teams and outlets for promotions.
• Organizing promotional activities.
• Understanding market and customer.
• Piloting the innovations and creating new indications and expanding markets.
• Keep up to date with market trends and new developments utilizing information for business improvement
• Accountability for Brand\'s performance and working closely with operations team.
• Execution of trade and promotional activities.
• Managing advertising and promotion funds.
• Product development - Feasibility study and product launches.
• Any ad-hoc duties as assigned.

Application InstructionsPlease apply for this position by submitting your text CV using InternSG.
Kindly note that only shortlisted candidates will be notified.

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