- Creative Vision: Infuse creative thinking into marketing strategies to captivate audiences and set our brand apart in the fashion e-commerce industry. - Data-Driven Insights: Leverage analytical skills to interpret data, identify trends, and shape marketing strategies for maximum impact. * Digital Marketing:
- Innovative Content: Oversee the creation of compelling, on-brand content that resonates with our target audience, showcasing a unique fashion perspective. - SEO and SEM: Apply analytical thinking to SEO and SEM efforts to optimize website visibility and drive organic and paid traffic effectively. - Experimentation: Encourage a culture of experimentation, A/B testing, and data-driven decision-making to refine marketing campaigns. * Brand Management:
- Creative Brand Expression: Continuously evolve and express the brand\'s identity creatively across all marketing materials. - Partnerships and Influencer Collaborations: Identify strategic partnerships and influencer collaborations that align with our brand\'s creative vision. * Analytics and Reporting:
- Performance Metrics: Define performance metrics and KPIs, analyzing and interpreting data to refine strategies and deliver measurable results. - Conversion Optimization: Apply analytical insights to optimize the conversion funnel, improving the online shopping experience. * Budget Management:
- Resource Allocation: Effectively allocate resources, making data-backed decisions to maximize the return on marketing investments. * Team Management:
- Creative Leadership: Lead a creative team by fostering a creative and data-driven work environment, encouraging experimentation and growth.
Period:
Permanent
Location:
Tai Seng
Working Hours:
10am \xe2\x80\x93 7pm (Monday to Friday)
Salary:
Up to $6000
Requirements:
Bachelor\'s degree in Marketing, Business, or a related field (Master\'s degree is a plus).
Proven experience in fashion e-commerce marketing at least 3 years and above.
Proficiency in digital marketing tools, analytics platforms, and e-commerce technologies.
Strong understanding of fashion industry trends and consumer behaviour.
Exceptional creative thinking and a passion for developing innovative marketing campaigns.
Analytical mindset, with a keen ability to derive insights from data.
Strong communication, leadership, and project management skills
Interested applicants, kindly email your detailed resume (MS Word format is preferred):