Job Description

\xe2\xad\x90\xe2\xad\x90\xe2\xad\x90 WE ARE HIRING A MARKETING MANAGER \xe2\xad\x90\xe2\xad\x90\xe2\xad\x90Are you ready to join the world\'s premier MarTech solution?TLC has become THE global MarTech solution to reward consumer behaviour with experiences. Now operating from 14 worldwide hubs, the TLC Platform connects millions of consumers with over 150,000 experience reward venues. We trust in decades of proprietary data to ensure we offer the right experience to every individual.At TLC, we know that experiences make life more rewarding!We are looking for innovative, passionate and caring people to join our team and help us continue to build our success story!Job summaryThis role is an integral part of the TLC new business formula. The Marketing Managers are responsible for the very first contact clients have with the TLC brand. They have a very exciting role helping influence the very first spark of contact, whether that\'s through email campaigns, when finding us on Google, or reading about TLC\xe2\x80\x99s latest promotion.We\xe2\x80\x99re looking for a commercial marketer who can identify new business opportunities and create award winning B2B campaigns to get TLC in the room with the world\xe2\x80\x99s biggest brands.There are three key functions of this role: lead generation (measured in qualified meetings) reputation and brand management and reporting and data management.Lead Generation\xc2\xb7 Building an integrated B2B marketing plan across on and offline channels based on internal and external insights to generate inbound leads\xc2\xb7 Multichannel activity to include email marketing, content writing, Direct Mail, SEO, Social Media, PR, website analytics and events\xc2\xb7 Management of the marketing CRM system (Microsoft Dynamics) to build integrate customer journeys for a fluid and impactful marketing campaign.\xc2\xb7 Working closely with the sales team, allocating leads and following through the entire process to ensure lead to meeting and opportunity is established\xc2\xb7 Writing insightful creative briefs to create campaigns\xc2\xb7 Part management of the telemarketing team (joint responsibility with business director) driving conversions from lead to meeting\xc2\xb7 Tracking successes, learning\xe2\x80\x99s and ROI on all campaigns\xc2\xb7 Motivating the telemarketing and sales team to follow key initiatives\xc2\xb7 Being the global share point for the sales team \xe2\x80\x93 sharing best practice updating them on opportunities from our global pipeline and creating marketing campaigns to help open doors\xc2\xb7 Ensuring the sales team have the global tools they need at each stage of the sales processReputation and brand management\xc2\xb7 Managing the TLC Marketing local website, including creation of content and generating traffic\xc2\xb7 Enter awards, thinking strategically about what we enter and which awards have the most value for clients\xc2\xb7 Making sure we\xe2\x80\x99re a member of all relevant associations and that we\xe2\x80\x99re making the most out of our membership benefits\xc2\xb7 Building journalist relationships - get TLC in the press!\xc2\xb7 Monitor, maintain and raise brand standards across everything that leaves the building\xc2\xb7 Implement changes from Group regarding new sales materials\xc2\xb7 Ensure every piece of communication is both on brand and to the highest quality possible\xc2\xb7 Report issues and quality failings to the MD with a plan on how to rectifyData and reporting\xc2\xb7 Management of the client and customer database, ensure quality data already in existence, cleansing of the data where appropriate and using our own data to our advantage for all marketing campaigns\xc2\xb7 Reporting of the entire marketing function on a monthly and quarterly basis to the local boardSkills and qualifications\xc2\xb7 B2B marketing experience\xc2\xb7 Experience working in a sales environment\xc2\xb7 Experience in content writing\xc2\xb7 CRM management experience\xc2\xb7 Multichannel experience (understanding of e-newsletters, SEO, PR)\xc2\xb7 Proactive, multitasking\xc2\xb7 Budget management experienceAttitudes\xc2\xb7 Independent thinker\xc2\xb7 Confident working with all levels of seniority within the business\xc2\xb7 Motivated, enthusiastic and has a positive attitude to work\xc2\xb7 Proactive and seeks to make improvements\xc2\xb7 Approachable, able to inspire confidence\xc2\xb7 Professional at all times\xf0\x9f\xa5\xb3 Here\'s what we\'ve got to offer:

• Dynamic & collaborative team
• Creative work environment
• Career progression and upskilling opportunities
• Weekly Happy Hour
• TLC Wellness
• Global Clients & Team exposure
• TLC \'Fun Club\' & Social Calendar (known to include pizza deliveries!)
• TLC Gives Back - Charity partner/off site days.
• \'The Frankies\' - Our very own awards/staff recognition event. \xf0\x9f\x8f\x86

Being a people-led business, we hire upon values and believe that our people are what make the beloved TLC culture so unique.At TLC we aim to create a \xe2\x80\x98world within the world\xe2\x80\x99 that is free from prejudice, bias and inequity.A world where diversity is valued and celebrated, and where we work hard to ensure all our wonderful people are given equal opportunity to succeed.If you are ready to be part of the TLC Worldwide success story, click to apply today! \xf0\x9f\x93\x9d\xf0\x9f\x98\x81 We look forward to seeing your application!For 30 years, we\xe2\x80\x99ve been connecting people with experiences that match their passions. The uniqueness of our business model is doing this for a fraction of the real value, making it commercially viable for companies to offer free experiences to their audience as a reward for sales, engagement and loyalty.

TLC Worldwide