Job Description

About Northern Trust:Northern Trust, a Fortune 500 company, is a globally recognized, award-winning financial institution that has been in continuous operation since 1889.Northern Trust is proud to provide innovative financial services and guidance to the world\xe2\x80\x99s most successful individuals, families, and institutions by remaining true to our enduring principles of service, expertise, and integrity. With more than 130 years of financial experience and over 22,000 partners, we serve the world\xe2\x80\x99s most sophisticated clients using leading technology and exceptional service.This position will play a key role in driving the business towards a more sophisticated cross-channel marketing approach. The marketer will work cross-functionally between marketing strategy, execution and creative development to implement multi-channel marketing communications plans. They will Initiate and support the marketing plans to drive brand and product awareness, web traffic, engagement and lead generation, as well as work closely with the content, social media, and marketing ops teams to execute marketing campaigns with a multi-channel approach. Multi-channel touchpoints include but not limited to; email marketing, social media, paid media, public website, landing pages, webinars, conferences and events. This role is heavily comprised of strategy, execution, and close collaboration with cross-functions teams, alongside project management.Job Responsibilities

• Works with the other members of the channel and product marketing team to develop and execute marketing plans to meet business objectives
• Creates marketing assets/materials and manages all facets of execution needed for marketing plans, including the development and editing of marketing materials specific to institutional asset servicing products and services \xe2\x80\x93 determine the theme/content/design, and coordinate the development of the materials with the graphics team and/or outside vendors
• Works with subject matter experts and the content marketing team to develop thought leadership and content
• Works with various groups to plan and manage participation at industry conferences and events
• Coordinates and manages conferences, events and webinars including materials \xe2\x80\x93 developing and preparing agendas, securing speakers, giveaways, presentations, and other collateral as needed (heavy event management role)
• Works with our marketing automation tool to manage marketing programs, track metrics and report marketing campaign performance back to the business and leadership
• Supports and executes email marketing campaigns
• Works with in-house PR team on press release development and media outreach
• Works with necessary marketing teams to provide digital, social media, and campaign reporting back to the business
• Stays abreast of marketing industry trends and makes recommendations to most effectively market and drive business
• Operates independently and proactively meets deliverables and deadlines
• Partners on other marketing projects for all areas of the business and collaborate with all business and marketing peers on marketing efforts as assigned, ensuring effective collaboration on enterprise-wide initiatives

Skills/Knowledge

• Knowledge of marketing concepts and experience developing marketing plans
• Highly organized with ability to handle multiple projects independently
• Event Management Experience - Tradeshows, conferences, hosted events, webinars
• Results-driven, high-performing individual with excellent planning skills and attention to detail
• Strong written/oral communication and interpersonal relationship skills
• Strong project management skills
• Proficient with Microsoft Office tools \xe2\x80\x93 PowerPoint, Excel, Word
• Experience with marketing automation, or email marketing tools a plus
• Knowledge of financial services, asset servicing and/or asset management industries is a plus

Education and Experience

• 3+ years of marketing, advertising and/or communications experience
• Financial services experience a plus
• Bachelor\xe2\x80\x99s degree required

Working with Us:As a Northern Trust partner, greater achievements await. You will be part of a flexible and collaborative work culture in an organization where financial strength and stability is an asset that emboldens us to explore new ideas.Movement within the organization is encouraged, senior leaders are accessible, and you can take pride in working for a company committed to assisting the communities we serve! Join a workplace with a greater purpose.We\xe2\x80\x99d love to learn more about how your interests and experience could be a fit with one of the world\xe2\x80\x99s most admired and sustainable companies! Build your career with us and apply today. #MadeForGreaterReasonable accommodationNorthern Trust is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation for any part of the employment process, please email our HR Service Center at .We hope you\xe2\x80\x99re excited about the role and the opportunity to work with us. We value an inclusive workplace and understand flexibility means different things to different people.Apply today and talk to us about your flexible working requirements and together we can achieve greater.

Northern Trust