Job Description

Mediacom | Senior Regional Planning Manager

Description

Overview of job
Mediacom is seeking an experienced digital professional for the role of Sr. Planning Manager, which is mainly focused on digital. As a Sr. Planning Manager, you will be the key point of contact between clients and local MediaCom team, ensuring excellences on planning/executions and real time visibility on all activities across the region and local markets. You will be custodian of deliveries' quality and timing, cascading all Global / Regional requests in a timely fashion and driving successful outcomes in partnership with the Local Team.

Reporting of the role
This role reports to the Associate Director.

3 best things about the job: * Opportunity to work for one of the biggest FMCG accounts, pioneering Performance marketing

• Working with an extremely diverse, international group of individuals both at MEDIACOM and at the client
• Opportunity to expand the learning on Digital technology & platforms, High visibility within MEDIACOM and at the client where your work is sure to be seen & appreciated.

Measures of success -

In three months:

• Become knowledgeable of the client's business, ways of working, key client teams and internal teams, and the brand strategies for 2021 and 2022
• Understood client's processes and reporting requirements & start liaising with local markets to start shaping plans as per global strategies and as relevant in their market, also provide accurate and timely reporting to the global MediaCom team
• Regularly attend weekly/monthly calls with global MediaCom teams providing status and updates on live local market plans, highlight issues or best practices if any
• Become hands on local market End to End(from planning to executions across all touch points)

In six months:

• Established ways of working seamlessly with in market teams and become the go to person for all requirements for client for both internal (local markets and global MC) and external (global client) stakeholders;
• Independently manage reporting process, digital buys and be on top of campaigns that are currently live in markets - sharing best practices and any other positive results
• Gain trust and confidence of all relevant stakeholders - global and local client teams and in markets teams

In 12 months:

• Guide and review local market teams output, prepare and present media recommendations for ongoing client's communication plans of local marketing plans to senior global clients for approval/ feedback
• Help to develop local business through existing clients and potential new opportunities, including the sell in of new ideas and services to the clients
• Share APAC relevant points of view, research and case studies with the business team(s) he/she works with

Responsibilities of the role:

Day to day business management -Work across all aspects of the client business, learning how to work with multiple markets and cultures as well as negotiate strategic challenges from business planning

Network Management-Developing and maintaining excellent relationships with agency and client teams across the region and globe.

Media Planning

• Global/regional media & communications strategy development with market team.
• Aiding the local market teams in the application of globally developed media strategies.
• Develop/propose/deploy new solutions (publishers, formats, targeting, etc)
• Weekly presentation to SK-II brand team on latest performance for your assigned market
• Create consumer journey with markets across all digital channels

Media Coordination A key role of the regional team is to provide up-to-date details for all markets on media planning and buying activities and KPI tracking. Including:

• Deployment of global media processes and strategy
• Ensuring regional decisions and alignment are reflected in market with agility
• Maintaining regional status sheets (what are sheets?) and client marketing calendar
• Having a thorough understanding and managing all the reporting process and requirements in a timely and accurate manner
• Share BIC learnings from one market to another

What you will need:

• 6 years + of holistic digital planning experience with strong implementation background
• Offline experience is a plus
• Business level fluency for English
• Up-to-date knowledge of best-in-class practices in digital marketing
• Experience in using major Google Marketing platforms and Facebook manager
• Excellent communication skills and team work, to liaise with different market teams across APAC
• Proficient in excel and powerpoint

More about Mediacom

Welcome innovators, initiative takers and instigators.

Founded in 1986 and established in Japan for over 10 years, we have grown to become 8,500 of the world's leading media communications specialists, in 125 offices, across 100 countries.

We are proud to be recognised as the Japan Media Agency of the Year in both 2017 and 2018 with a Silver Award in 2019. With clients including Adidas, Mars, SK-II, Dell, The Coca-Cola Corporation, Cartier, IKEA, Peugeot and Citroen, working at MediaCom is a gateway to working with leading global brand organisations and connecting to people across the planet.

But the real secret to our success is simple (and not really a secret). It's our People First, Better Results philosophy.

Our focus is on providing long term, rewarding careers and we know that when we invest in our people, we'll deliver better results not only for them, but also for our clients.

We also know that talent comes in all shapes, sizes, genders and ethnicities. That's why our agencies are open environments that celebrate difference and have built in flexibility that reflects the many different ways in which people work and succeed. And its why we actively encourage participation in our Global Mobility programme with opportunities to live and work around the world.

We are super connected and our employees contribute to and shape the working environment, from promoting work-life balance and well-being to organising team events and celebrations.

Do you want to work with smart, creative, connected and enthusiastic people in a stable and rewarding environment? So do we.

Welcome to MediaCom.

About Singapore

GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers' needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers' needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it's about belonging. We celebrate the fact that everyone is unique and that's what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Media Planning Singapore, Singapore Full-Time

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