Paid Media Specialist
SG, Singapore
Job Description
Responsibilities:
Plan, execute, and optimize
paid media campaigns
across channels(Facebook, Google, TikTok, Twitter/X, programmatic, etc.)
todrive user acquisition and growth
. Managebudgets, bids,
and campaign performance tomaximize ROI
and meet KPIs. Collaborate with Product, Marketing, and Analytics teams to align paid media with overall growth strategies. Analyze campaign data, generate insights, and provide actionable recommendations for performance improvement. Test creative concepts, ad copies, and targeting strategies to continually improve engagement and conversion rates.Requirements:
Proven experience managing paid media campaigns in B2C digital products, preferably in Web3, fintech, or crypto space. Strong analytical skills and familiarity with paid media tools
(Facebook Ads Manager, Google Ads, TikTok Ads, DV360, etc.)
. Experienceoptimizing campaigns
foruser acquisition, retention, and LTV
. Creative mindset with ability to collaborate on ad creative and messaging. * Fluent in English; other regional languages a plus.
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Job Detail
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Job IdJD1599979
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSG, Singapore
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EducationNot mentioned