Job Description

Looking to elevate your career to the next level? Then this role is for you!
First Page is a global digital marketing firm that transforms the way companies do business online. Since 2011 our mission has been to create amazing digital experiences, by implementing game changing digital strategies. As APAC’s highest rated digital agency, First Page has seen insane growth and won numerous awards over the past 3 years.

The Opportunity:

First Page requires an experienced Performance Content Copywriter who wants to work with big and global brands and work with an amazing team. You will be joining a specialized performance media agency that currently employs some of the best marketing minds globally.
As our go-to Performance Content Copywriter, you’ll be working closely with our content strategists to generate compelling ad copies across a wide spectrum of platforms (e.g., Google search, LinkedIn, Facebook, TikTok, etc). You should be able to understand the brief and acquire an intuitive understanding of the style and character of the ad. From adopting the right hashtags and emojis, to using only text to convey content that is performance driven.

What you’ll be doing:

• Meeting with account managers and/or content strategists to discuss campaign requirements (e.g., core messaging, target audience, brand tags, etc).
• Help push the boundaries of what’s possible within existing client strategies.
• Familiarising themselves with the product, target audience and competitor activities in the market.
• Brainstorming ideas and concepts together with creative designers to come up with an ad that serves its marketing purposes.
• Copywriting in a versatile manner to execute copies for a wide range of platforms.
• Achieve campaign goals (e.g., improve conversion rates, improve user experience, elevate brand presence).
• Reviewing progress and modifying copies until client is satisfied.

• degree in Marketing/Communications or related.
• Agency experience highly preferred, or min. 3 years in a similar performance copywriting role.
• Excellent communication and interpersonal skills.
• Strong commercial awareness and understanding of performance metrics.
• High levels of creativity, imagination, initiative, and enthusiasm.
• Competitive turnaround time for ad copywriting.