Job Description

Job Purpose: * Responsible for supporting the development and execution of HCP marketing plans and tactics to maximize profitability, HCP recommendation and sales. The Product specialist is fully r Job Purpose: Responsible for supporting the development and execution of HCP marketing plans and tactics to maximize profitability, HCP recommendation and sales. The Product specialist is fully responsible for delivering assigned initiatives with flawless execution, such as marketing materials for HCP communication, patient leaflets, and educational programs within Emerging Asia. This role, reporting to the head of marketing, plays a pivotal role within the team working in close collaboration with cross-functional teams in Sales, Regulatory Affairs, Quality, agencies and the ADC APAC Area Marketing. The regional team supports the local markets in Emerging Asia which are Singapore, Malaysia, Philippines, Indonesia, Vietnam, Korea, Taiwan Job Scope: Partner with the Emerging Asia markets under the guidance of the Head of Marketing, to align and implement HCP marketing strategies that align to the Area/ global direction, brand roadmaps and business plans. Be the strategic lead and champion for best-in-class HCP continuing education programs that will establish AGP as a standard of care in clinical practice in close partnership with Area HCP and medical marketing. Lead the development or cascade of the HCP marketing tools including communication and dive the digital acceleration to further effectively engage endocrinologists, diabetologists and diabetic nurse educators. Identify and measure the value of the HCP endorsement and ongoing support in the launch and continued success of the brand Continuously build brand, ensure that the brand experience is consistently guarded and well-maintained throughout HCP marketing assets. Demonstrate excellent project management skills to work collaboratively with sales, medical marketing, regulatory affairs, and supply to execute HCP marketing initiatives with success, as well as identify further opportunities Job Requirement: A basic degree in business studies, marketing, or any sciences with 3-5 years working experience in HCP marketing Preferably in a healthcare environment Versatile, result-oriented, energetic / dynamic personality & passionate about branding Innovative & resourceful person that thinks out of the box to deliver creative and cost-effective branding strategies Be an excellent communicator, both verbally & in writing Intimate knowledge of marketing mix tools and application know-how In-depth understanding of the workings of strategic & operational marketing, business planning & current healthcare marketing best practices Organizational skills & operational rigor to ensure effective execution of plans Additional Information: Contract duration: 12-month contract Commencement Date: Immediate Working days and hours: Mon to Friday, 9am to 6pm Location: Bugis, DUO Tower Interested applicants, please submit your CVs to Lyn Fu Yee Chen (R1110796) through the 'Apply Job' button. Only shortlisted applicants will be notified. All applications will be handled with strict confidentiality. Please note that your response to this advertisement and communications with us pursuant to this advertisement will constitute informed consent to the collection, use and/or disclosure of personal data by Manpower for the purpose of carrying out its business, in compliance with the relevant provisions of the Personal Data Protection Act 2012. Lyn Fu Yee Chen (R1110796) Manpower Staffing Services (S) Pte Ltd EA License No: 02C3423