Job Description

Every day, we get opportunities to make a positive impact - on our colleagues, partners, customers and society. Together, we're pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.
In April 2025, Sonihull joined the Alfa Laval family, a move that marks an exciting new chapter for both organisations.
This strategic integration not only strengthens our position in the industry but also enhances our capacity to offer advanced ultrasonic solutions designed to effectively combat fouling in both marine and industrial sectors. By combining our innovative technologies and expertise with Alfa Laval's extensive resources and global reach, we can better address the evolving needs of our customers.
Our commitment to quality, innovation, and sustainability remains unwavering. We are dedicated to developing solutions that not only improve operational efficiencies but also promote environmentally responsible practices.
As part of Alfa Laval, we are poised to leverage cutting-edge research and development to deliver superior products and services that set new standards in the industry.
Who You Are
You are a self-motivated team player with the ability to easily network in an international and cross-cultural environment, working in line with our organization's drivers; Action, Interaction, and Satisfaction. You are driven and see solutions rather than problems, effectively prioritizing and executing tasks. A focus on continuous improvement is in your DNA. You build trust, by clear communication with no prestige.
If the above sounds like you, this position might be just what you're looking for!
About The Job
To strengthen our growth in South East Asia, we are looking for an experienced Regional Business Manager.
As part of the Sonihull business, you will work in close collaboration with Alfa Laval's regional sales teams to drive adoption of our technology with customers across the region. Sitting with the regional team, you will act as the commercial and technical lead for Sonihull in SEA, ensuring our solutions are seamlessly embedded into customer operations.

• Grow Sonihull's business in South East Asia by working hand-in-hand with Alfa Laval's regional sales companies.
• Develop and execute action plans that generate profitable opportunities and ensure value-based sales.
• Support the regional sales teams with technical expertise, quotations, and pricing proposals within approval levels.
• Act as Sonihull's regional application and process expert, representing the customer's voice within the business.
• Manage and develop key accounts, fostering long-term customer relationships.
• Provide training and coaching to Alfa Laval sales colleagues, customers, and partners on Sonihull applications.
• Monitor market trends, competitor activity, and customer needs to identify growth opportunities.
• Represent Sonihull at regional conferences, exhibitions, and industry networks.
• Contribute insights on regional market demand to inform product development and innovation.
• Ensure all business activities uphold Alfa Laval's quality and safety standards.

What You Know

• Bachelor's degree from recognized university, preferably in Business Management or Engineering.
• Minimum 5 solid years of experiences in sales, key account management, or business development within industrial or maritime sectors.
• Strong track record of driving growth through collaboration with sales organizations.
• Ability to operate effectively in a matrix set-up, balancing regional alignment with global product priorities.
• Excellent communication, networking, and influencing skills.
• Commercial and technical acumen with a drive for results.
• Fluent English (spoken and written) is essential; regional language skills are an advantage.
• Prior experience in Ultrasonic antifouling is desirable.

What's In It For You
Join a pioneering technology company backed by a global leader in engineering. At Sonihull, you will directly contribute to cleaner, more efficient industrial and maritime systems while helping to expand our presence in South East Asia. Working hand-in-hand with Alfa Laval's regional sales teams, you will play a key role in embedding Sonihull within customer operations, while benefiting from the stability, reach, and career opportunities offered by Alfa Laval.
We care about diversity, inclusion and equity in our recruitment processes. We also believe behavioral traits can provide important insights into a candidate's fit to a role. To help us achieve this we apply Pymetrics assessments, and upon application you will be invited to play the assessment games.
Please apply through the link above no later than 31 October 2025.
We are conducting a continuous review of received applications. We do not accept applications via email, due to General Data Protection Regulation (GDPR).

Skills Required