Job Description

Your Duties:

• Qualifying leads at the initial stages of the sales funnel. They research decision-makers, connect with and educate prospects, as well as qualify leads before handing them off to the S&M Team.

• Understand different verticals (industries)

• Create a strategy to capture relevant and emerging markets

• Identify disruptors & Track competitors

• Uncover emerging tech product categories through research

• Identify hyper-growth companies and their decision-makers.

• Lead generation, data hygiene, and management via HubSpot or Salesforce

• Staying up to date with new services/products and plans

• Real-time response, engagement, and qualifying of inbound leads and inquiries

• Engage current users to expand awareness, educate, ask for referrals, identify new opportunities and develop account intelligence

• Collaborates with the whole sales team to plan and manage the research projects and activities.

• Prepare research reports on industries, companies, products, and trends using a combination of primary and secondary research techniques daily and weekly.

• Consults and works with marketing, client services, consulting, and sales to craft and create research plans in their respective business units and industry verticals.

• Create compelling research presentations that tell a story in a manner that sales and marketing can use with their clients and by the leadership team to develop company strategy

• Builds and Maintains a knowledge base within their respective area of research and is able to place research findings in the appropriate business context based on that knowledge

• Design specialized research strategies, both qualitative and quantitative that meet project objectives and advise on the best sources for completing current and future projects

• Stay current on industry and market news relating to key areas, industries correlate potential, and competitors.

• Bachelor's degree or relevant experience

• Have strong interpersonal and communication skills across various channels (email, social media, phone).

• Has the capability to understand customer pain points, and requirements and correlate potential business to the value provided by S&M.

• Promotes a strong sense of urgency for reaching goals and key deliverables.

• Strong quantitative and qualitative research experience.

• Strong analytical skills to manage, manipulate and analyze raw data to provide business insights, draw conclusions, and develop actionable recommendations.

• Strong written, verbal, and presentation skills with attention to detail.

• Experience in primary and secondary research tactics