Job Description

We are seeking for dynamic and creative individual to join us as our Sales & Marketing Executive for our subsidiary, My Queen. My Queen is the first prenatal and postpartum wellness centre located in Sentosa, supported by an advisory medical team. We provide prenatal and postpartum care for our quintessential women, to empower our modern women in adjusting to the intricacies in their maternal journey.

As our Sales & Marketing Executive , you must have a passion towards marketing and embracing latest technology tools to engage our prospects and customers. You will be involved in campaign ideation, planning, implementation, measurement of progress, and optimization process. You would need to be tech-savvy to enhance our brand awareness via digital tools. You should be proficient in English and Chinese to manage our company\xe2\x80\x99s bilingual website. You will be a strong advocate for My Queen\xe2\x80\x99s vision and mission, and a passionate role- model in women\xe2\x80\x99s wellbeing. If this challenging role is something that you are looking for, send in your application right away. We will love to meet you.

Responsibilities

• Assist in the formulation of marketing strategies to build a lasting digital connection with consumers

• Plan and monitor the ongoing company presence on social media (Instagram, Facebook, WeChat, Weibo etc.)

• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness

• Be actively involved in SEO efforts (keyword, image optimization etc.)

• Prepare online blogs and promotional emails and organize their distribution through various channels

• Provide creative ideas for content marketing and update website

• Improve user experience in the company\xe2\x80\x99s website

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

• Acquire insights in online marketing trends and keep strategies up-to-date

• Cold calling to potential customers; closing sales and working with the customers through the closing process;

• Meeting all quotas for cold, active, inactive calls, appointments, and meeting or exceeding annual sales goals; and

• Collaborating with management on sales goals, planning, and forecasting; maintaining short- and long-term business development plans.
  

Requirements

• Proven experience as Digital Marketing Executive or similar role

• Excellent understanding of digital marketing concepts and best practices

• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

• Good knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)

• Experience with creative content writing

• Analytical mindset and critical thinking

• Excellent communication and interpersonal skills

• Proficient communicating both English and Chinese

• Minimally Diploma in marketing or relevant field
  

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