:As the Applications Demand Generation Lead your primary responsibility is to drive and enhance pipeline growth through focused demand generation programs across multiple channels. Specifically, you will: * Build a holistic Demand Generation Plan; Aimed at generating pipeline across the Region with a target of achieving four times the annual quota. This includes:a. Development of a holistic demand generation plan, across marketing, local events, partner / 3rd party & round table eventsb. Test & improve the planc. Alignment across all LoBs including partnersd. Communication & visibility to all stakeholders * Go-to-Market Strategy: collaborate with the region VP and Senior Sales Leaders to shape, establish, and drive comprehensive global and local go-to-market strategies that align with business objectives and market dynamics.
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