Sem/ Performance Marketing Specialist

Singapore, Singapore

Job Description

WHO ARE WE?Kaliber is a performance marketing agency & consultancy composed of passionate digital marketers that offer thought leadership, world-class strategy, and execution for our fast-growth clients. We take major pride in learning & development for our team, sharing over $500M experience in digital advertising. Kaliber has a diverse portfolio of clients, a team of over 30 performance experts across 6 countries, and a welcoming company culture.ABOUT THE ROLEThe main goal of this role is to continually review, optimize, challenge, and improve campaign results for our clients on platforms.It will ideally suit someone who has experience in executing strategies for paid search and/or paid social campaigns, as well as optimizing and reporting on performance. In this role, the successful candidate will gain exposure and training across a breadth of performance marketing channels as well as strategy development, client reporting, and insights into end-to-end digital marketing.RESPONSIBILITIES

  • Contributes to the development and execution of market strategies for Paid campaigns, including developing strategic roadmaps, AB Tests, analyzing results and developing actionable insights.
  • Responsible for executing strategy and tactics for paid campaigns.
  • Performs day-to-day support for paid campaign activities, including: bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, reporting etc.
  • Employs analytical reasoning, data analysis, and problem solving skills to effectively and efficiently manage campaigns.
  • Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, Point of Views, business cases, and performance reports.
  • Actively monitors and shares industry news, online marketing trends, industry tools, and internal cross-team key learnings...
  • Works comfortably in dynamic, fast-paced environments where consistent fire fighting and competing priorities are commonplace.
  • Uses interpersonal skills to influence customers, suppliers and other comparable level managers.
IDEAL CANDIDATEQualification and Experience
  • Bachelor's degree or equivalent experience in marketing and advertising
  • 2+ years paid social and/or paid search campaign management experience ideally at an agency, ad tech provider or client-side with over $50K per month budgets. Will also consider those with a media agency background looking to move into a specialist digital role
Technical and Soft Skills
  • Skilled proficiency in directly managing and strategizing for Google Ads and Facebook Ads as a minimum
  • Proficiency in the following is an advantage: Google Analytics, Google Tag Manager, Google Data Studio, and Google Workspace Suite
  • Experience in using Project Management software (preferably ClickUp)
  • Excellent written and spoken interpersonal skills; with exceptional presentation skills
Personality Traits
  • Demonstrates Kaliber's core values — transparent, communicative, people-centric, and possesses expertise in ones craft
  • Engages proactively within a team environment
  • Ability to use initiative and work without a high level of supervision
  • Ambition to understand the business and what drives performance
  • Excellent attention to detail
  • Ability to work in a fast-paced environment
  • Quality driven, consistently aims to uphold high standards
  • Maintains strict discretion and confidentiality
  • Ability to navigate matrixed relationships, manage numerous partners, and coordinate resources to deliver desired outcomes
BENEFITS
  • Flexible working hours and arrangement
  • Work from home, office or anywhere in the world
  • Paid time off, including sick leaves and emergency leaves - on top of your local public holidays!
  • Provision for company-owned laptop
  • Bi-annual performance and salary review
  • Private healthcare benefits upon regularization
  • Above Market salary
  • Work day-to-day with world-class marketers
  • Phenomenal team culture
  • More to come...
Job Type: Full-timePay: $3,000.00 - $4,000.00 per monthBenefits:
  • Promotion to permanent employee
  • Work from home
Schedule:
  • Flexible hours
Experience:
  • Google Ads: 2 years (Preferred)
License/Certification:
  • Google Ads Search Certification (Preferred)

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Job Detail

  • Job Id
    JD1102741
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned