Job Description

Job Location SingaporeWe are seeking an outstanding Senior Copywriter with extensive experience in the fashion and beauty care industry, specifically in crafting compelling content for the Japanese market. The ideal candidate will possess a strong understanding of the cultural nuances and trends within the Japanese market, as well as a consistent track record of crafting engaging and persuasive copy for various marketing channels.Key Responsibilities:1. Develop creative and engaging copy for a wide range of marketing materials, including product descriptions, social media posts, ad campaigns, and promotional materials, tailored to the Chinese market.2. Ensure that all copy adheres to the brand\'s voice and tone guidelines and accurately represents the brand\'s identity and values.3. Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines and industry standard processes.4. Stay informed about the latest copywriting techniques and strategies, and continuously improve your skills to ensure that your work remains at the forefront of the industry.Job QualificationsMinimum of 5 years of copywriting experience in the fashion and beauty care industry, with a strong focus on the Japanese market. Experience in prestige category preferred.Native proficiency in Japanese, with excellent, insightful and trendy writing skills in both Japanese and English.Proven track record of crafting compelling, persuasive, and engaging copy for a variety of marketing channels, including social media, websites, and print materials.In-depth knowledge of Japanese culture, trends, and consumer behaviour, as well as a strong understanding of the Japanese fashion and beauty care market.In-depth understanding of key Japan platforms (LINE, Twitter, etc.)Tight-knit collaboration and communication skills, with the ability to work effectively with cross-functional teams.Bachelor\'s degree or equivalent experience in Marketing, Communications, Journalism, or a related field.About usWe produce globally recognized brands and we grow the best business leaders in the industry. With a portfolio of trusted brands as diverse as ours, it is paramount our leaders are able to lead with courage the vast array of brands, categories and functions. We serve consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always\xc2\xae, Ariel\xc2\xae, Gillette\xc2\xae, Head & Shoulders\xc2\xae, Herbal Essences\xc2\xae, Oral-B\xc2\xae, Pampers\xc2\xae, Pantene\xc2\xae, Tampax\xc2\xae and more. Our community includes operations in approximately 70 countries worldwide.Visit http://www.pg.com to know more.Our consumers are diverse and our talents - internally - mirror this diversity to best serve it. That is why we\xe2\x80\x99re committed to building a winning culture based on Inclusion and our ideal candidate is passionate about the same principle: you will join our daily effort of being \xe2\x80\x9cin touch\xe2\x80\x9d so we craft brands and products to improve the lives of the world\xe2\x80\x99s consumers now and in the future. We want you to inspire us with your unrivaled ideas.We are committed to providing equal opportunities in employment. We do not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, veteran status, HIV/AIDS status, or any other legally protected factor.Job Schedule Full timeJob Number R000107629Job Segmentation Experienced Professionals (Job Segmentation)

Procter & Gamble