Job Description

What the role is:

Senior Executive / Assistant Manager (Social Media & Video Production)

What you will be working on:

JOB RESPONSIBILITIES \xe2\x80\xa2 Work with TP\'s internal marketing, creative teams to shoot, edit and produce inspiring, creative, innovative multimedia content which promote audience engagement in line with brand guidelines and overarching Corporate Communications objectives \xe2\x80\xa2 Develop and create content across various social media channels to increase brand awareness(creative & copy) editing photography, gifs, short video editing, stickers, stories (live + designed/posted), TikTok content \xe2\x80\xa2 Audit and analyse social media presence, engagement, following, analyse social trends and data and measure success of social media campaigns to justify the value of social media in building the brand \xe2\x80\xa2 Devise social media messaging through copy and visual elements, in synergy with wider brand marketing campaigns, storytelling, events and activations. \xe2\x80\xa2 Ensure content created is optimised for platforms and adhering to best practice \xe2\x80\xa2 Conduct competitor research, brainstorm new and creative content growth strategies, identify trends and insights, and optimise content and performance based on insights. \xe2\x80\xa2 Take an active role in driving and managing community management across all platforms (proactive and reactive) \xe2\x80\xa2 Create monthly, quarterly and annual social media report

What we are looking for:

JOB REQUIREMENTS \xe2\x80\xa2 Good, recognised diploma or degree in Visual Communication, Communication Design or Graphic Design-related discipline with at least 5 years of relevant working experience \xe2\x80\xa2 At least three years of relevant working experience as a social media content creator, social media manager or similar role \xe2\x80\xa2 Extensive knowledge of major social media platforms, principally: Instagram, Facebook, Tik Tok, Twitter, LinkedIn and Telegram \xe2\x80\xa2 Must have a creative eye and working knowledge of image editing, artwork creation and video production (camera work and post production) \xe2\x80\xa2 Solid understanding of social media trends, technologies and best practice and how they impact brand perception and performance \xe2\x80\xa2 Ability to multi-task and project manage various tasks simultaneously \xe2\x80\xa2 Strong interpersonal skills - should be able to work both independently and in a team environment with people at all levels \xe2\x80\xa2 Independent, passionate, motivated, and quality-driven

About Temasek Polytechnic:

Established in 1990, Temasek Polytechnic (TP) is a leading institution of high learning nestled by the idyllic shores of Bedok Reservoir in Tampines. TP takes pride in equipping our students with lifelong skills and digital knowledge for a future of dynamic change. TP\'s caring and vibrant culture is firmly rooted in our core values which drive a spirit of innovation, with a focus on industry, globalization and sustainability. \xe2\x80\x9cTP Cares\xe2\x80\x9d is our clarion call to ensure that our diverse community of learners has the opportunity to achieve their personal best, so that they can contribute meaningfully to the global community. Learner. Creator. Leader We envision the TP graduate as a values-led leader with vision, character and heart, excelling in the academic domain and beyond, and rising to the challenge of creating tomorrow.

Temasek Polytechnic