Support OOC (Office of Overseas Centres) in the development and execution of strategic plans for market entry and expansion into new overseas locations.
Co-ordinate and communicate with internal teams, including business units, marketing, and operations, to ensure alignment of objectives, timelines and OC launch action plans.
Update strategic market intel by conducting market research to identify potential partners and stakeholders, and analyse market trends and competition.
Help manage relationships with overseas partners and stakeholders, and act as a liaison between SMU and local entities with cognate stakeholders.
Co-ordinate business and programme development with Professional Continuing Education and PGPP units, including tracking and monitoring of new opportunities, and to build overseas centres revenue pipeline.
Develop and implement marketing and communication strategies for the Office of Overseas Centres, including but not limited to supporting PR, advertising, social media and corporate communications.
Manage strategic projects such as the Overseas Chambers of Singapore in the region.
Support other daily operational activities under the Office of Overseas Centres.
Qualifications:
Bachelors Degree.
Familiar with local business environment and culture in target locations in the region, updating intel pertinent to legal and regulatory requirements, market trends, and competition.
Minimum 5 years of relevant work experience.
Experience in regional business development in the higher education/training sector.
Proven ability to develop and execute successful market entry and expansion strategies, with a focus on risk management and prudent budgeting.
Excellent communication and interpersonal skills, with the ability to build and maintain strong relationships with local partners and stakeholders.
Strong track record of project management experience, with the ability to manage budgets, timelines, and resources to achieve objectives.
Other Information:
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Candidates who do not possess the stipulated qualifications but have relevant work experience may still apply. Remuneration and appointment terms shall commensurate with qualifications and experience. SMU reserves the right to modify the appointment terms where necessary.
About Us:
Singapore Management University is a place where high-level professionalism blends together with a healthy informality. The \'family-like\' atmosphere among the SMU community fosters a culture where employees work, plan, organise and play together building a strong collegiality and morale within the university.
Our commitment to attract and retain talent is ongoing. We offer attractive benefits and welfare, competitive compensation packages, and generous professional development opportunities all to meet the work-life needs of our staff. No wonder, then, that SMU continues to be given numerous awards and recognition for its human resource excellence.