Job Description

Our client is a leading global retail developer who is seeking a Marketing Professional in the Retail Space.This role is suitable for an individual who is keen on looking at the upper spectrum of demographics, navigating through the world of luxury retail.Key Responsibilities:
- Lead marketing efforts to support asset enhancement projects.
- Design, plan, develop, and execute diverse marketing strategies, promotional campaigns, and advertising programs to effectively position the organization/malls, maximizing returns and visibility across various media channels.
-Oversee marketing activities, which include crafting strategic and tactical marketing plans, managing tenant relationship programs, attracting foot traffic, and boosting tenant sales.
-Manage the comprehensive customer relationship management (CRM) strategy.
- Develop a CRM roadmap and implement activities aimed at achieving retention and consumption goals.
- Enhance the digital app and technology utilization to ensure a seamless shopping experience and engagement for users.
- Seek sponsorships and collaborate with event partners.
- Analyze sales data and footfall trends for insights.
- Build and maintain positive relationships with tenants to ensure the retention of quality establishments.
- Generate revenue for the management corporation through promotional opportunities within the mall.
- Handle corporate communications and media relations related to property management.
- Provide overall supervision and management of the Concierge team.Key Requirements:
- At least 6 years of experience in brand marketing or retail mall marketing.
- Extensive knowledge of various digital capabilities and effective use of social media platforms for engaging stakeholders, including shoppers and tenants.
- Proven experience in media planning, event management, and executing marketing campaigns.
- A creative marketer with innovative ideas and an ability to think outside the box.
- Strong analytical skills, tech-savvy, and capable of thriving in a fast-paced environment.
-Excellent communication skills and strong interpersonal abilities.If you feel that this role resonates with your career aspirations, or have peers who are suited for this role, please reach out to Asher Tan at asher.tan@annexion-partners.com

Annexion Partners