Senior Manager
Singapore, Singapore
Job Description
The person will be responsible for marketing strategy formulation, events organization & management, local content production, budget control, planning and execution of all B2B and B2C marketing activities, public relations and customer relations management program/activities. The focus markets will be Singapore and Malaysia.
Responsibilities:
- Create and execute robust marketing plans for local programs
- Plan and execute the tune-in marketing (including digital) and PR campaign
- Plan marketing events, road shows, any local productions for Zee Tamil
- End to end responsibility for local productions in Singapore and Malaysia
- Work closely with digital vendor/agency to ensure strong digital and social media presence of the channel in the target markets (Singapore and Malaysia).
- Work closely with programming team for creation of promotional material
- End to end management of creative agency
- Continuous Support to Sales & Distribution Teams for monetizing opportunities
- Managing the annual marketing budget of the channel
- Identify cross channel opportunities for the channel with strategic marketing partners
- Minimum 4-5 years of marketing experience in television/radio/print and events in the local market
- Proficiency in Tamil to better understand the content and communicate with vendors, agencies etc
- Understanding of the local media & entertainment landscape
- Able to work independently
- Proficient in Microsoft Excel and PowerPoint
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Job Detail
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Job IdJD1104169
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSingapore, Singapore
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EducationNot mentioned