Senior Marketing Associate Health, Wealth & Career

Singapore, Singapore

Job Description


The Role

The role of Marketing at WTW is two-fold to support the company\'s growth and revenue goals and protect and promote a consistent global brand. As trusted partners to the HWC segment, the marketing team functions as an integrated global team providing comprehensive support through well-planned and executed campaigns.

In this position, you will report to the Operations Director for HWC Marketing and support the broader Health, Wealth & Career (HWC) segment marketing team with a focus project management and coordination of marketing tactics in support of a variety of marketing campaigns. You will collaborate closely with marketing and business colleagues in an intellectually challenging, yet supportive environment.

Responsibilities include but are not limited to:

Clients

  • Project manage a variety of marketing campaigns that create follow-up opportunities/lead generation, including client events and conferences in Singapore and South Asia
  • Ensure marketing activity data is managed for better targeting and to measure impact of activities.
  • Leverage smart data to segment campaigns and customize the client experience.
  • Produce engaging plans and deliverables for reports, infographics, videos, web presence, social media, PR, live events, etc.
  • Contribute as part of a broader team but also able to operate independently, a self-starter.
  • Support marketing partners across a variety of marketing initiatives.
Excellence and Innovation
  • Use best practices and marketing tools.
  • Demonstrate digital media facility.
  • Be a WTW brand champion.
People
  • Build strong relationships across marketing in Asia and the International region (Asia Pacific, CEEMEA and Latin America), and the company to execute marketing plans.
  • Work in ways that reflect our values of client focus, teamwork, integrity, respect and excellence.
  • Develop and update relevant marketing skills, including specialized areas (e.g., social media, product marketing, outbound marketing tools, webcasts, etc.)
Financial
  • Respect hard dollar marketing budget for individual activities.
  • Partner with business marketing colleagues to share analysis about the effectiveness of marketing activities.
The Requirements
  • 3 \xe2\x80\x93 5 years of marketing experience, preferably in financial services, professional services or human resources consulting
  • Able to demonstrate business acumen, relevant experience with marketing tools and related content, and have project management, communication and team skills.
  • Experience in events management.
  • Experience project managing innovative and winning customer engagements.
  • Ease working with multiple stakeholders under pressure in an environment of continuous improvement.
  • Proven tactical marketing experience.
  • Proficient written and verbal skills
  • A keen interest in new media and technologies
  • Experience with Marketo, ON24, Dynamics, Hootsuite a plus.
  • Self-motivated, able to work with minimal supervision but operate as part of a healthy, high performing team.
  • Detail-oriented, action-oriented and results-focused.
  • Bachelor\xe2\x80\x99s degree required.
Equal Opportunity Employer

Willis Towers Watson

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Job Detail

  • Job Id
    JD1400434
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned