Job Description

• This position is responsible for developing and executing a comprehensive PR strategy and plans that supports the overall product marketing plans.

• This position is responsible for developing and executing a comprehensive PR strategy and plans that supports the overall product marketing plans.

• Center to lead paradigm shift in mobility value chain, spanning the entire lifecycle of vehicles.
• The group will build a customer-centered smart mobility environment where products are tailored to customer needs and mobility services would enrich its customers\' lives.

:

• Work closely with Marketing, Sales teams, and appointed PR agency to develop overall PR strategy and plans for company products.
• Plan and organize media engagement events including product previews, launches and showcases.
• Actively pitch for new story angles / media interviews to maximize product exposure.
• Manage company\'s Newsroom to ensure all product news and information (local / global) are updated timely
• Monitor industry trends and news, and monthly media monitoring of company clippings

Job Requirements:

• Minimum degree in Public Relations, Marketing, Communications or related disciplines.
• 5 years of experience in PR (preferably in Automotive industry).
• Strong knowledge of traditional and digital PR techniques, including media relations, influencer marketing and content creation.
• Strategic thinker with a passion for the automotive industry and proven track record of delivering successful PR campaigns.

Next Steps

• Interested applicants kindly send in your CV to Joseph.Cho@adecco.com.
• Only shortlisted candidates will be notified.

Joseph Cho
Direct Line: 6697 7867
EA License No: 91C2918
Personnel Registration Number: R22106407

Adecco