Job Description

• Advertising/Media buyingDigital / Online Marketing

• 
  Full Time
  Executive
  Bachelor's Degree or equivalent
  Singapore |
  Closing On 17 Aug 2022

About Us

As Singapore’s leading supermarket retail player and a household name close to all, we have grown with you over the years. It is now your turn to grow an exciting new career and fulfil your aspirations with us. Join us as we embark on a journey to make lives better for our customers, community, environment and employees. At NTUC FairPrice, we offer you more than just a job. We are committed in giving our employees a rewarding career through comprehensive development opportunities. We promise a wonderful workplace culture with ample opportunities for growth at different levels of your career. Every of our 10,000 employees across Singapore is important. If the prospect of working in an organization at the forefront of retail technology and innovation excites you, look no further. Grow your career with us today and make a difference. .

We’re seeking a paid marketing executive who is a highly motivated self-starter who thrives in a team environment and is excited to build and support our in-house performance marketing team. You also get excited by discussions around brand and product marketing, and enjoy finding new avenues to grow revenue together with FMCG suppliers. If you like to take complex information and fashion it into a brand story and digestible materials, we would love to speak with you!
:

• Work with the team to hypothesize, conceptualize and executive campaigns with a focus on delivering efficient return on ad spend, and lowering customer acquisition costs
• Monitor and analyze performance overall against traffic, CPA and ROI goals and continually make and implement recommendations for optimization and ongoing growth
• Further paid channels strategies through online pay-per-click and cost-per-acquisition campaigns on Facebook, Google Ads, Programmatic, Affiliates, including overall strategy, producing traffic generation goals and forecasts, setting the budget spend priorities, and measuring overall results against plan.
• Connect and collaborate with key business stakeholders to identify, evaluate, and manage monetisation opportunities that ties in with business objectives
• Develop compelling product value proposition and collaborate with various teams to create omni-channel sales strategies
• Take full ownership of one of the key accounts for a FairPrice Group’s business unit.
• Brainstorm new and creative growth strategies with the wider team
• Conduct A/B tests and experiments, track and measure performance in order to support or disprove assumptions

Qualifications

• Degree in Computer Science, Information Systems, Business or related technical field, or equivalent practical experience with less than 3 years of relevant experience.
• Highly data-driven, proficient in Excel and loves making sense of numbers
• Technically savvy and loves to push technological boundaries.
• Enjoy the challenges of a fast-paced, high-stakes eCommerce
• Excellent interpersonal and communication skills
• Team player and ability to collaborate and work effectively with a variety of stakeholders
• Self-starter and able to deal with ambiguity

• Additionally, for experienced candidates

• Proven track record of managing supplier relationships and experience in paid media, including SEM, paid social, programmatic, and affiliate channels)
• In-depth knowledge of targeting capabilities, custom audiences and lookalikes, networks and ad formats.
• Experience driving growth and showing results in a related industry or e-commerce/food delivery with Web / App presence.
• Proven ability to oversee marketing technology, customer journey, multi-touch attribution, and cross- channel ad sequencing
• Experience in designing and implementing A/B and multivariate tests

Other Information

Working Location: NTUC FairPrice Hub, 1 Joo Koon Circle

Posted On 18 Jul 2022