This role primarily involves crafting of marketing strategies, including the preparation of GTM strategy for the launch of any new products, identifying potential markets, competitors, and determining product positioning and pricing. The successful incumbent should also possess the ability to execute digital marketing activities across various channels such as SEO, SEM, Social Media, and eDM etc.)
Adecco is partnering with a Global Networks Communication company that its headquarter located in one of the Southeast Asian countries. They are seeking a Senior Product Marketing and Communications executive/manager to join their growing team.
The Job:
Development of marketing strategies in terms of market analysis, competitor analysis, target market segment etc.
Collaborate closely with the commercial team to implement go-to-market strategies and plans
Prepare GTM strategy for the launch of any new products to ensure smooth delivery (identification of markets and competitors, identification of customers, product positioning and price, product messaging and marketing tactics, budget and lead time)
Responsible for leading and shaping growth strategies for the products/services portfolio to expedite brand growth.
Work closely with the sales team to track marketing plans in lead generation and the overall pipeline
Manage and maintain the company\'s websites, social media platforms and implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, eDM etc.)
Develop marketing and communication strategies, as well as to work closelt with the PR agencies on for corporate and brand visibility.
To support any activities as required by other marketing teams from HQ
The Talent:
At least 5 years of marketing experience, background in telecom or data centre is preferred
Excellent in both written and verbal communication skills
Proficient in digital marketing tools and platforms
Excellent organizational and time management abilities, with the ability to prioritize and meet deadlines
Next Step:
Prepare your updated resume.
Please include detailed past working experiences in point form, an executive summary about yourself in terms of experience, expertise, key achievements & highlight and your current & expected package.
Apply through this application or send your resume to xiaoqi.xie@adecco.com and in MS Word Copy
All shortlisted candidates will be contacted.
Xie Xiao Qi Direct Line: 9651 3394 EA License No: 91C2918 Personnel Registration Number R23112003
Reference number: JN -112023-117417
Profession:
Marketing
Product Management/Development
Company: Adecco - GS Perm
Date posted: 9th Nov, 2023
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