Social Media / Digital Marketing Specialist

Singapore, SG, Singapore

Job Description

Location:

33 Tras Street, Singapore (on-site; occasional off-hours shoots)


Start:

Immediate


Compensation:

$2,500-$4,000/month (DOE) + staff meals + dining perks


About Us


------------

Since 2008, we've grown from Singapore's first Korean fried chicken restaurant into a multi-brand group --

Hansik Dining Collective

-- home to

Kko Kko Na Ra, The Gogi Jip, Halmae Gukbap, Hanyang Bulgogi,

and

Chungsa Chorong

at 33 Tras Street. We're looking for a creative, hands-on social marketer who loves F&B, especially Korean Food ;) and can grow with us!


What You'll Do


------------------

Content & Social



Plan monthly content calendars; post to

Instagram & TikTok

(Feed, Reels, Stories). Reply to comments/DMs across brand accounts and keep the tone on-brand.

Video Creation



Shoot short-form content in-store; edit in

CapCut

or

Premiere Pro

with hooks, captions, and on-brand text.

Design



Create posters/menus/IG Stories in

Canva

(Adobe

Ps/Ai

is a plus) for online and in-store screens.

Campaigns



Support promos, openings, collabs, and KOL/influencer invites; prepare simple briefs and deliverable checklists.

Reporting



Track weekly metrics (reach, saves, shares, ER, profile visits, messages, link clicks/bookings) and suggest improvements.

Ads (nice to have)



Set up/monitor simple

Meta/TikTok

ads (boosts, objectives, audiences, UTM links).

Must-Have Skills


---------------------

Strong short-form

video

skills (shoot + edit) for IG/TikTok.

Canva

proficiency; good eye for layout, typography, and brand consistency. Clear written

English

; organized, fast, detail-oriented. Comfortable filming in restaurants and working

across multiple brands

.

Good-to-Haves


-------------------

Basics in

Adobe Photoshop/Illustrator

. Experience with

Meta/TikTok Ads

and

Google Sheets/Docs

. Korean language or strong interest in Korean food/culture. Photography basics (lighting, framing, product shots).

What Success Looks Like (Sample KPIs)


-----------------------------------------

15-20

posts/Reels per month across brands, delivered on time. Month-over-month lift in

saves, shares, and message clicks/bookings

. Clear weekly report +

2-3

actionable test ideas each month.

Work Details


----------------

Schedule:

5-day work week (may include one weekend/evening shoot day when needed).

Perks:

Staff meals + dining perks across brands. Open to Singapore Citizens/PRs and eligible work-pass holders.

How to Apply


----------------

Email

anna.kkokkonara@gmail.com

with subject:

"Social Media Marketing - [Your Name]"

and include:


Resume

Portfolio

(F&B content and edited video samples) or links to IG/TikTok/Reels you've edited

Earliest start date

*

Expected salary

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Job Detail

  • Job Id
    JD1650272
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, SG, Singapore
  • Education
    Not mentioned