Job Description

Area: CommercialDepartment: RetailDirect Reporting Line: Manager, BuyingIndirect/secondary reporting line:Subsidiary/country:Location: CountryGSMS Grade: P2Number of Personnel Managed:Cost Center/Budget and/or Revenue Responsibility: OTBPurpose & Overall Relevance for the Organization:

• Maximize profitability for franchise doors through country\xe2\x80\x99s initiatives and business directives.

Key Responsibilities:

• Primary:
• Driving Brand initiatives in sell-in process with the Franchise Partners to ensure best possible store performance and ensure compliance with company standards are met

Pre season * Support Manager, Buying for OTB and Franchise Manager and be responsible for the Buy in the country for franchise.

• Prepare Forecast and place Final Orders at an article level based on the given Open-To-Buy (OTB) budget with the franchisee.
• Drive and achieve Benchmarks and KPIs on productivity and sell-through which are aligned with SEA & EM strategies.
• Build the right product mix based on the share of business of store formats, product categories, store types, age and gender mix for franchise.
• Plan and select the range for stores to meet the open-to-buy budget. Track future season to ensure that pre-order is in line with the sales trend.*
• Review and implement the right buying analysis by categories for franchise.
• Support franchise partner to ensure their sell-in buy is appropriate by giving them the right range recommendation per store based on SEA & EM strategies Buying seasonal strategies.
• Provide guidance to franchise to ensure that all merchandising strategies and principles are executed timely and correctly.
• Ensure orders are placed accurately and on-time for franchise.

In season * Manage preorder, allocation and stock replenishment; develop merchandising and stores plans to ensure that respective stores meet: all set merchandising and display standards, service and product knowledge standards, sales (sales per outlet, average transaction value, conversion rate), profits, stocks turn targets

• To oversee the optimal flow of merchandise including fulfilment of product/marketing introduction deadlines/capacity planning.
• To take action the optimal flow of end of season stocks management (PLC)
• In season period, to analyze and assess business gaps and opportunities based on campaign/category sell-through, and general market feedback from store visits

• Post season
• Review in season and post season buys with Manager, Buying to improve on future quarterly buy
• Work closely with franchise partner to ensure action are taken to improve on all the gaps to optimize our business potential

• Secondary:
• Conduct store visits and follow-up calls on a regular basis and ensure the franchise stores comply with company guidelines and standards, provide consulting and propose improvements for the stores
• Support Franchise account manager to drive initiatives.

Key Relationships:

• Internal: Country Retail Team, Area Category Marketing, Finance, Brand Communication, GTM, Retail/Trade Marketing
• External: Franchise partner

Knowledge, Skills and Abilities:

• Customer Focus
• Sales Orientation
• Products & Sports / Fashion Expertise
• Business Acumen
• Driving Sales Performance
• Operation excellence
• Communicate with others
• Planning & Organizing
• Manage Relationships and diversity
• Analysis and problem solving
• Learning and self-development
• Manage business (processes and projects)
• People

Requisite Education and Experience / Minimum Qualifications:

• Professional Background/Experience:

• Functional: Minimum 2 years in Retail Industry
• Industry: Preferably in apparel/ fashion/ FW or FMCG Retail
• Exposure: Sports, Fashion
• Education:

• Degree or Diploma in Sales / Marketing / Retail Management
• IT:

• Outlook: Advanced
• Word: Advanced
• Excel: Advanced
• Powerpoint: Advanced
• Language Skills:

• English: Advanced
• Local Language: Fluent

Adidas