The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do - and they push us to ensure we take care of ourselves, each other, and our communities.
Job Summary: PayPal World is a bold new platform designed to deepen engagement between merchants, consumers, and wallet partners across global markets. At its core, PayPal World activates a three-sided network fueled by partner co-marketing, merchant presentment, and consumer adoption.
As Senior Partner Marketing Manager, Singapore, you will drive regional adoption of PayPal World across key APAC markets, including SEA and ANZ. You'll lead co-marketing programs with top wallet partners and strategic merchants, embedding PayPal into the commerce journeys that matter most.
This role demands regional sophistication, ecosystem thinking, and proven experience executing scalable campaigns across diverse consumer and regulatory environments.
Your key responsibilities will include:
Partnership & Activation Strategy: Own partner marketing strategies across wallet and commerce partners in APAC, China, and Australia.
Campaign Development: Design and launch consumer-facing campaigns that drive adoption, frequency, and retention.
Co-Marketing Initiatives: Deliver merchant- and partner-led campaigns with clear CTAs, funding models, and attribution frameworks.
Cross-Functional Collaboration: Work closely with Product, BD, and Field Marketing teams to ensure PayPal World is prioritized in merchant integrations and lifecycle communications.
Scalable Campaign Engine: Build systems that support both flagship launches and repeatable seasonal activations.
Local Market Expertise: Ensure campaigns reflect local preferences and resonate with digital-savvy APAC audiences.
Stakeholder Engagement: Represent the team in partner discussions, resolve challenges, and align on shared marketing objectives.
Performance & Innovation: Track KPIs, refine strategies based on results, and foster a culture of continuous improvement.
In this role, you will develop and execute partnership marketing strategies designed to enhance brand visibility, foster engagement, and drive business growth. A key focus will be on strengthening relationships with strategic partners to deliver impactful joint initiatives that support mutual success.
You will ensure that all partner marketing activities align with organizational priorities, customer needs, and emerging market opportunities. This includes identifying and prioritizing high-impact partnership opportunities that maximize return on investment and long-term value.
By leveraging both consumer and partner insights, you will craft tailored campaigns that resonate with target audiences. To optimize effectiveness, you will integrate owned, earned, and paid media channels, ensuring cohesive and results-driven execution.
Finally, you will play an active role in promoting teamwork, innovation, and operational excellence within the marketing team, contributing to a culture of collaboration and continuous improvement.
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Essential Responsibilities:
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