Job Description

Join Us as Product Director at PANDA Snacks!


PANDA Snacks is on a mission to bring delightful, healthy, and exciting snacks to the world -- and we're looking for an experienced and visionary

Product Director

to lead our product strategy, development, and innovation pipeline to drive growth and delight consumers globally.

Develop and execute the overall product strategy in alignment with business objectives and brand vision. Lead end-to-end product lifecycle management: from concept, R&D, packaging design, to launch and post-launch performance tracking. Identify market trends, consumer insights, and competitor movements to guide product innovation and improvement. Collaborate with cross-functional teams (Marketing, Sales, Operations, R&D, and Supply Chain) to ensure timely and successful product launches. Manage product portfolio profitability, including pricing, positioning, and lifecycle optimization. Present product roadmaps, performance reports, and business cases to senior leadership.



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Job Requirements

Minimum 5 years of experience in product management/brand management, preferably in F&B or consumer goods. Strong analytical and strategic thinking skills, with a proven track record of launching successful products. Excellent project management and leadership skills, able to manage multiple stakeholders and priorities. Passionate about food, consumer insights, and creating innovative product experiences. Proficient in data analysis, market research tools, and Microsoft Office (Excel, PowerPoint, Word).

You're someone who:

Thinks like a consumer but acts like a brand owner. Balances taste, brand identity, and commercial goals. Thrives in a fast-paced, high-growth environment. Is a creative problem-solver with strong business acumen. * Communicates effectively and inspires cross-functional teams.