Job Description

Job PurposeAre you passionate about understanding customer behavior and shaping the future of innovative products? As the Vice President of Customer Research, you will spearhead initiatives to gather and analyze data on consumers, competitors, and the marketplace. Your insights will play a key role in supporting decision-making, identifying market trends, and enhancing competitiveness for our organization.This is a strategic role that offers the opportunity to collaborate closely with cross-functional teams, including the Customer Proposition team, to develop products and services targeted for the Premier customer segment in Singapore and beyond. You will also lead market research initiatives, as well as contribute to product R&D to deliver cutting-edge solutions.In this role, you will do :\xc2\xa7 Lead efforts to meet divisional goals through actionable market research and analysis.\xc2\xa7 Collect and analyze data on consumers, competitors, and the marketplace to identify trends and opportunities.\xc2\xa7 Develop and execute surveys that uncover valuable customer preferences and insights.\xc2\xa7 Perform detailed statistical analysis using both modern and traditional methods.\xc2\xa7 Provide regular market research SWOT analyses and competitive assessments.\xc2\xa7 Synthesize research findings into reports that inform strategic decisions on product offerings, business models, and sales strategies.\xc2\xa7 Conduct and manage customer research across markets in Singapore and selected regions.\xc2\xa7 Champion a customer-centric culture within the organization by managing expectations and sharing best practices across teams.\xc2\xa7 Work closely with internal stakeholders to interpret data and provide recommendations that shape our product pipeline.\xc2\xa7 Stay up to date on industry regulations, compliance requirements, and emerging trends that could impact our business.\xc2\xa7 Highlight and mitigate any business or regulatory risks, ensuring all decisions are aligned with best practices.\xc2\xadQualificationsWe\'re Looking For:\xc2\xa7 15+ years of experience in market research, strategy consulting, or a similar function within a large organization or financial institution.\xc2\xa7 Bachelor\xe2\x80\x99s degree from a recognised university.\xc2\xa7 Proven ability to drive insights from data and translate findings into strategic recommendations.\xc2\xa7 Strong analytical skills, with a knack for problem-solving and thinking creatively.\xc2\xa7 Exceptional leadership and project management skills\xe2\x80\x94able to juggle multiple priorities and deadlines seamlessly.\xc2\xa7 Ability to communicate complex insights effectively, both in writing and verbally, across all levels of the organization.\xc2\xa7 Ability to manage stakeholder expectations and lead discussions with senior leadership teams.\xc2\xa7 Experience conducting SWOT analyses, customer behavior studies, and managing external research partnerships.\xc2\xa7 Strong attention to detail and the ability to see the big picture.\xc2\xa7 Demonstrated ability to work in a fast-paced, high-stakes environment, while maintaining composure and delivering high-quality results.\xc2\xa7 A proactive approach\xe2\x80\x94constantly seeking ways to enhance processes, mitigate risks, and drive better business outcomes.\xc2\xa7 Demonstrates alignment with the organisation\xe2\x80\x99s core values through expected behaviours\xc2\xa7 High level of integrity, takes accountability of work and good attitude over teamwork.\xc2\xa7 Takes initiative to improve current state of things and adaptable to embrace new changes.About Great EasternFounded in 1908, Great Eastern is a well-established market leader and trusted brand in Singapore and Malaysia. With over S$100 billion in assets and more than 16 million policyholders, including 12.5 million from government schemes, it provides insurance solutions to customers through three successful distribution channels \xe2\x80\x93 a tied agency force, bancassurance, and financial advisory firm Great Eastern Financial Advisers. The Group also operates in Indonesia and Brunei.The Great Eastern Life Assurance Company Limited and Great Eastern General Insurance Limited have been assigned the financial strength and counterparty credit ratings of "AA-" by S&P Global Ratings since 2010, one of the highest among Asian life insurance companies. Great Eastern\'s asset management subsidiary, Lion Global Investors Limited, is one of the leading asset management companies in Southeast Asia.Great Eastern is a subsidiary of OCBC, the longest established Singapore bank, formed in 1932. It is the second largest financial services group in Southeast Asia by assets and one of the world\xe2\x80\x99s most highly-rated banks, with an Aa1 rating from Moody\xe2\x80\x99s and AA- by both Fitch and S&P. Recognised for its financial strength and stability, OCBC is consistently ranked among the World\xe2\x80\x99s Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.To all recruitment agencies: Great Eastern does not accept unsolicited agency resumes. Please do not forward resumes to our email or our employees. We will not be responsible for any fees related to unsolicited resumes.

Great Eastern