Job Description

VP, Regional Content Marketing - Major Corporate Bank
Our client is a well-integrated corporate bank with a global outlook and a strong base in APAC. In line with the bank\'s growth ambitions, there is now an excellent opportunity for a high calibre Regional Content Marketing VP to join the marketing team.

Responsibilities
As the content marketing subject matter expert within the team, you bring your expertise into the crafting and development of content strategies, roadmaps, and content calendars that supports the business and generate positive branding with customers. You proactively originate compelling narratives, blending a mix of creativity and storytelling into the B2B corporate environment in partnership with the business. In this role, you will also nurture and inspire a team of content marketeers and challenge the quality of all content.

Requirements
You have a bachelor\'s degree or higher in relevant marketing or communications programs, and a minimum of 10 years of content marketing and writing experience ideally in a financial services and/or creative agency environment. You understand digital marketing, change management, and new emerging platforms, while remaining a creative storyteller at heart. As this is a regional role with care of Chinese audiences, you are comfortable speaking and writing in both English and Mandarin. This is a senior role that requires interaction with and the ability to influence senior stakeholders.

To Apply
Please submit your resume to Joey Wong at jw@kerryconsulting.com, quoting the job title and reference number JW 27122. We regret that only shortlisted candidates will be notified.

License No: 16S8060
Registration No: R1986098

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