Job Description

: Assist in the day-to-day marketing duties to maintain SG Cares' brand presence . SG Cares Integrated Media Campaign . Work with creative agency to design and conceptualise an integ : Assist in the day-to-day marketing duties to maintain SG Cares' brand presence . SG Cares Integrated Media Campaign . Work with creative agency to design and conceptualise an integrated media campaign to promote the SG Cares Volunteer Centres . Increase awareness, visibility and mindshare of SG Cares through the creation of distinct visuals and messages with strong association to the SG Cares movement . Build brand equity and earn mindshare for the SG Cares App as a user's 'go-to' tool for volunteering and donations . Partner agencies to amplify SG Cares brand and comms efforts as well as public agencies, corporates and Social Service Agencies . Social media brand presence . Assist with the design and execution of social media campaigns for SG Cares movement in a creative and professional manner which conveys the essence of what SG Cares is: inclusive, engaging and collaborative . Create monthly social media calendars to promote SG Cares brand through sourcing for relevant articles, donation and volunteering opportunities which are in line with the SG Cares messages . Design and copywrite SG Cares digital collaterals for SG Cares to raise awareness and increase mindshare of SG Cares movement and key initiatives such as i) SG Cares Volunteer Centres, ii) SG Cares mobile app and iii) SG Cares key partners such as National Intermediaries . Monitor postings to ensure that the terminologies and images used/posted are consistent with SG Cares' brand messages . Track social media engagement/activities to identify high-performing ideas and campaigns for scalability . Interact with followers and members of public by communicating and answering questions through SG Cares social media platforms . Work with a digital agency to schedule Facebook and Instagram paid social media marketing buys to boost outreach . Support the team in the lead up to SG Cares Giving Week - a signature event at the end of the year which aims to: . Galvanise public to take actions, i.e. volunteering, donating and providing mutual support . Nurture new forms of partnerships, i.e. sustainable collaboration between Corporates, non-profit organisations, social service agencies, ground-up movements and community groups. Skillsets required: . Create, design and edit digital marketing collaterals using software such as Adobe Photoshop, Adobe Illustrator, or Canva . A strong command of the English language, necessary for copywriting and copyediting for digital media. Work Arrangement: Location: Near Clarke Quay Contract Duration: Oct 2022 - April 2023 Working Hours: Monday - Thursday: 0830hrs- 1800hrs (8.5hours/day) Friday: 0830hrs - 1730hrs (8hours) Salary: TBA (Depending on qualifications and experience)