Business FunctionAs the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.Our team is responsible for developing and implementing strategies to drive business outcomes, which includes identifying market opportunities and customer value propositions by customer segments, as well as developing a customer-centric central engagement model. The team will work with various product teams to grow the income and profitability of the DBS/POSB Retail & Treasures customer segment by leveraging Customer Insights and Data-Driven Marketing.Purpose
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