Job Description

About us 99 Group is a leading real estate technology company that operates real estate portals across South East Asia, specializing in digital property advertising. Headquartered in Singapore, it is currently operational in Singapore and Indonesia and employs over 350 employees. In Singapore, 99 Group operates 99.co, SRX.com.sg and iProperty.com.sg, while in Indonesia, it operates 99.co/id and Rumah123.com. We are looking for an experienced Campaigns & Communications Manager to join our diverse team of people who are passionate about taking the real estate industry into the age of technology through innovation and a desire to solve its multitude of challenges. Responsibilities:

• Drives the alignment of marketing and campaign plans to the overall marketing

strategy and goals

• Develop strategic marketing plans to acquire, engage and retain consumers for

the marketing organization

• Develop target audience personas as part of your overall strategy and align

marketing functions on direction and acquisition goals

• Be responsible for developing and implementing integrated marketing campaigns

across all functions

• Work closely with the wider marketing team to build persona-based consumer

journeys to drive retention and engagement

• Work closely with the wider marketing team to drive traffic from their owned area

to our marketplace, with the eventual goal of conversion

• Work closely with the product team to drive the campaigns for all consumer

product launches, and when necessary, work closely with your Trade counterpart
to run a 360 marketplace campaign for consumer products that require
supply-demand coordination

• Work with your Trade counterpart to develop consumer campaigns for

monetization

• Work alongside Brand & Marketing team for ad-hoc responsibilities or projects

needed in the continuous growth of the overall brand
Qualifications:

• Is familiar with and keeps abreast with market trends and consumer insights
• Demonstrates a good understanding of the property industry and what\'s trending
• Is able to synthesize knowledge from multiple sources to drive the strategy and planning process
• Has a strong growth-hack mindset and is relentlessly resourceful
• Has strong project management skills
• Is organized and can keep to given deadlines
• Able to work well with internal and external stakeholders
• Has the ability to lead across multiple teams and drive company-wide campaigns
• Extra points if you\'re familiar with the property scene