Deputy Director (marketing), 3p Network Department

Singapore, Singapore

Job Description


What the role is:This position reports directly to the Director (3P Network). You will lead the Marketing Division which comprises the Marcom and Digital teams and be responsible for developing, implementing and executing marketing campaigns, corporate branding and creative content development initiatives to advance PUB's mission and enhance its corporate reputation. You are required to work with the Communications and Community Relations Divisions within the 3P Network Department to provide coordinated and integrated communications support to other departments. You should be a consummate MARCOM specialist and confident in your ability to work in a fast-paced environment that involves unanticipated, real-time situations and able to deliver across all of these disciplines.What you will be working on:Specifically, you will: Engage internal stakeholders to develop an in-depth understanding of organisation/ business units\' project goals/needs and translate these needs into impactful communications and marketing plans Support the Director in tasks related to strategic comms planning, narrative and message development, comms research and comms campaign management Actively lead and contribute to management meetings by offering strategic and creative insights Devise and implement innovative, effective marketing campaigns to achieve targets. This includes any formative research, developing and implementing marketing campaigns which include content marketing, paid media, PR campaigns, print, social and promotions. Oversee the content marketing strategy, playing a proactive role in creating and commissioning regular digital content in support of specific campaigns and wider strategic work to raise the profile of PUB's work. Oversee the creation, design and execution of all corporate collaterals, to support the Communications and Community Relations Divisions. Coordinate public/digital engagement outreach and branding strategies to ensure visibility, clarity and consistency in PUB branding and positioning Oversee budget utilisation, project milestones and deliverables to ensure successful execution of projects Oversee the planning and execution of campaign, flagship events/ exhibitions/ awards and publicity initiatives Develop research and data analytics capabilities to support a data-driven and insights-led communication effort Lead both internal and external communications for issues, incidents and crisesWhat we are looking for:

  • Degree in Marketing / Communications / Digital Media or related field At least 12 years or more of relevant experience and track record in developing and leading successful campaigns, with at least 5 years in a supervisory position. Demonstrated leadership, planning and organisational abilities Ability to think critically, analytically and strategically Experience in providing creative direction, comms narrative, and communication strategy digitally Excellent written and verbal communication with the ability to create and present clear and concise reports and presentations Have a knack for translating technical concepts into easily-understood contents Have a good understanding of the media and digital platforms; and media research and analytics tools An effective leader who can guide and motivate the team towards achieving positive outcomes A team player and is hands-on, result-oriented and self-directed. Creative drive, energy, innovation and enthusiasm - never satisfied with status quo, always striving to break new ground and bring new marketing techniques and channels to the forefront. Budget management skills and proficiency Project management skills, organizational, multi-tasking, and time-management skills
About PUB, The National Water Agency:PUB is an organisation that is recognised internationally for good water management. PUB won the 2007 Stockholm Industry Water Award and was named Water Agency of the Year 2006 in the international Global Water Awards. In 2008, PUB was awarded the Singapore Quality Award for business excellence. NEWater, Singapore's high-quality reclaimed water, also clinched the \'Environmental Contribution of the Year\' at the Global Water Awards 2008. At PUB, the national water agency, you will enjoy opportunities to build a clear future for the water industry.

PUB

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Job Detail

  • Job Id
    JD1409484
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned