Develop an effective online communication, social media and digital marketing strategy that applies to all areas of the company.
Lead the strategy and oversee execution of all things digital, including online lead generation, conversion, content creation, customer engagement and paid advertising.
Drive sales and growth through consumer (B2C) purchases in the online space as well as develop market awareness in the business enterprise (B2B) space
Develop and implement strategic plans with actionable direction for customer acquisition and conversion
Lead digital marketing initiatives to strengthen brand image and narrative
Analyse consumer and client behavioural trends to identify opportunities and gaps in the market
Test and develop data-driven strategies to implement SEO, SEM, re-targeting, content creation, content distribution, Google Ads, and other digital acquisition tools
Translate science and healthcare communications/insights into interesting and conversational content for consumers
Research and develop market content and analysis for industry thought-leadership to better position the company in the relevant industries
Collaborate with cross-functional teams to develop product-specific digital campaigns
Work with key opinion leaders (KOL)/influencers to promote services or products when appropriate
Build comprehensive reports to share results, learnings and opportunities with the team
Requirements
Min Degree with at least 1-3 years of social media management and content distribution
Have experience with Google Ads, Google Analytics, Facebook Ads Manager
Healthcare industry
Salary range: Up to $4.5K
Interested candidates, please forward your resume to kevynhuang@recruitexpress.com.sg
Consultant: Huang Jingsheng Kevyn (R1333338)
Recruit Express Pte Ltd (99C4599)
Recruiter Ref code: #HKH
Industry
Healthcare / Pharmaceutical / Life Science / Medical Device
Specialization
Marketing / Public Relations / Media / Advertising
Location
Central, North, East, West
Employment Type
Permanent
Salary
Negotiable
If you meet the requirements of this role, please email a detailed resume in Word document to Kevyn Huang Jingsheng. CEI Registration No.: R1333338 Email: kevynhuang@recruitexpress.com.sg Tel: 67363280 *All information will be treated with strictest confidence. We regret that only short-listed applicants will be notified.