Job Description

An exciting Digital Marketing Manager (TikTok Campaign) role has opened for a global consumer electronics brand. About the Digital Marketing Manager (TikTok Campaign) Role:
The Digital Marketing Manager reports to the Multi-Channel Marketing Manager and is responsible for the online marketing activities of the company. Key Responsibilities:

• Leads and executes the development of content marketing planning and execution capabilities across social, mobile, email, online media, and web
• Defines the roadmap for digital tools and assets
• Serves as the in-house SME for digital content marketing including following corporate governance/compliance, setting divisional content strategy, receiving necessary content approvals as well providing input for design, SEO, and relevant analytics
• Assists in the development of customer journeys that represent each persona and their segmented audiences as prioritised by the business
• Plans and executes inbound content marketing campaigns (sometimes directly and sometimes with the operational support of agencies) in support of business strategy utilising best practices from across our industry and beyond
• Derives actionable insight from analytics tools to constantly test and optimise our content

To succeed in this Digital Marketing Manager (TikTok Campaign) role, you must possess a bachelor’s degree and a minimum of five years' experience - two years in marketing/brand management and two years in digital marketing (email, websites, remote channels, etc.). Key Requirements:

• Experience with marketing automation tools
• Project leadership, to drive projects to completion with clear milestones and outcomes
• Proficiency in analytics tools such as Google Analytics, WooRank, SimilarWeb, etc.
• Proficiency in using CRM tools
• Experience in doing virtual reporting or remote CRM programmes

The successful Digital Marketing Manager will join a company whose expertise has made them the leader in their field. This well-recognised brand offers a great working environment. If you are a digital native and have a strong sense of leadership, you can take the next challenge on your career with this exciting Digital Marketing Manager (TikTok Campaign) role. Apply today or contact me to discuss this exciting opportunity. Due to the high volume of applications we are experiencing, our team will only be in touch with you if your application is shortlisted.
An exciting Digital Marketing Manager (TikTok Campaign) role has opened for a global consumer electronics brand.