Digital Marketing Specialist

Singapore, Singapore

Job Description

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This candidate will be hired as an outsourced payroll personnel but based in one of our technology client\'s office.

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

What you\'ll do:
  • Manage and oversee digital marketing campaigns/projects across multiple channels and platforms, such as but not limited to Linkedin, 6th sense, Web Analytics, Webinars.
  • Monitor and evaluate performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
  • Monitor all Web/Mobile, SEO/SEM, PPC, Affiliate Marketing, SMM and digital advertising campaigns.
  • Manage a multiple number of jobs and projects at any one time, all at different stages and with different requirements
  • Identify trends and insights, and optimize spend and performance based on insights.
  • Collaborate with internal teams to create leads, landing sites, digital journeys and optimize user experience.
  • Identify target segments and set campaigns to track, retarget and remarket.
What you\'ll need:
  • Fundamental understanding of tools such as Google Analytics, LinkedIn Marketing, social marketing platforms and cloud applications (Canva, Slack or Google Suite).
  • Strong knowledge of Google Advertising, Linkedin Advertising, and Facebook Advertising
  • Familiar with lead generation, conversion optimization, and drip campaigns
  • Fundamental knowledge in A/B split optimization and also content management

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Job Detail

  • Job Id
    JD1307285
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned