Job Description

How you can make an impact

• Work closely with senior management and internal stakeholders to customise employee engagement marketing strategies that are aligned with employer branding objectives.
• Devise marketing campaigns for new or evolved employee programmes with measurable impact through digital and non-digital marketing channels.
• Focus on promoting learning and development, wellbeing, employee mobility and sustainability.
• Collaborate with branding and communications in positioning OCBC as the employer of choice to external media outlets.
• Execute strategies for physical, online or hybrid events and conferences.
• Produce compelling outreach messaging, emails, marketing content, print materials / digital media content in partnership with agencies and internal shared services team.
• Develop and identify partnership opportunities to position OCBC as a learning organisation at international/regional conferences with the aim of highlighting achievements, growth and impact in research, and innovation in corporate learning.
• Comfortable with data and able to produce marketing insights for senior management reporting and decision making.
• Build and develop a team and provide mentorship and appropriate feedback to improve and ensure high team morale.

• LI-SS

• Min 8 years related experience including devising and implementing inbound marketing strategies with good people management skills
• Comfortable in strategizing and as well as being hands on
• Outspoken and loves connecting with people
• Highly organised with good project management skills
• Able to make good decisions and work independently with minimal supervision
• Experience in developing relations with local and overseas academia, industry, media, and other strategic organisations that supports adult/professional learning