We are seeking a Google and Facebook Ads Marketing Manager / Senior Manager to join our team. In this role, you will be responsible for developing and executing successful digital advertising campaigns on Google and Facebook. You will be expected to manage budgets, monitor performance, and optimize campaigns to achieve specific goals and objectives on revenue.
Key Responsibilities:
Create and manage Google and Facebook advertising campaigns from conception to execution
Conduct keyword research and develop ad copy and creative for ads
Monitor campaign performance, analyse data, and adjust strategies as needed to achieve key performance indicators (KPIs)
Conduct A/B testing to improve ad performance
Collaborate with other members of the marketing team to develop integrated marketing strategies
Stay up-to-date with the latest trends and best practices in digital advertising and make recommendations for improvements
Requirements:
Knowledge / past experience in web3.0 industry is a plus
Bachelor\'s degree in marketing, advertising, or related field
5+ years of experience in managing Google and Facebook advertising campaigns
Knowledge of Google Ads, Facebook Ads Manager, and Google Analytics
Strong analytical skills with the ability to use data to drive decisions
Excellent communication and collaboration skills
Experience with A/B testing and optimization strategies
Demonstrated ability to manage multiple campaigns and projects simultaneously
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