Head Of Digital Marketing (jalan Besar)

Jalan Besar, Singapore, Singapore

Job Description


:

\xc2\xb7 Support the Assistant Director in the execution of best-in-class digital marketing campaigns (social media, influencer, SEO/SEM, display advertising, email, etc) to maximise growth, engagement and conversions

\xc2\xb7 Develop high-quality, innovative and engaging content (copy, visual assets, infographics) for effective amplification; respond swiftly and diligently to trendjacking opportunities

\xc2\xb7 Monitor and analyse campaign performance metrics, synthesise key data and audience behaviour trends to derive actionable insights and optimise campaigns for better results

\xc2\xb7 Assist in data storytelling for stakeholder reporting needs; distill data into insightful narratives with impactful visualisation

\xc2\xb7 Identify opportunities for applying new digital products and services, MarTech, marketing automation or personalisation, to inform marketing strategies and execution

Other duties

\xc2\xb7 Capability building: Support capability development initiatives by coordinating peer learning / sharing sessions; Develop resources such as playbooks, guides or SOPs to ensure operational effectiveness

\xc2\xb7 Administration and management: Support on project planning, timelines, budgeting, reporting and archiving; Ensure all procurement activities comply with government financial, procurement and governance guidelines

\xc2\xb7 Teambuilding: Participate and organise workplan, culture, teambuilding activities

Skills & Experience

  • We are looking for a digital native with at least 3 years of experience in digital marketing and analytics, social media, content and visual design.
  • Project Management Experience: Organised, ensure successful management of campaign admin and procurement, timelines, deliverables and outcome
  • Storytelling Skills: A wordsmith with creative skills that can make complex information interesting and impactful; an eye for captivating visuals
  • Collaborative and Communications Skills: Excellent written, oral and interpersonal skills and the ability to effectively interface with management, staff and external partners
  • Growth Mindset: Self-motivated, able to ask why and grasp opportunities to learn and upskill in areas such as MarTech, marketing automation or digital analytics
  • Technical Skills: Advanced skills in paid media strategies, social media platforms, PowerPoint, Excel and Canva; well-versed in data dashboards and visualisation tools is a plus
Working Arrangement:

Working Hours:

Mon to Thurs 8.5hrs

Fri 8hrs

Location: Near Jalan Besar

Salary: Monthly Rated (TBA)

Contract Duration: 3 Years

Business Edge

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Job Detail

  • Job Id
    JD1380683
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Jalan Besar, Singapore, Singapore
  • Education
    Not mentioned