Job Description

An exciting Head of Marketing job opportunity has become available at one the leading international schools. As the Head of Marketing, you will be spearheading the brand positioning of the school and marketing strategies to drive enrolment growth. About the Head of Marketing Role:
As Head of Marketing, you will be responsible for strengthening the profile and contributing to the goals of the school\'s business through developing and implementing strategic marketing plans. You will be leading a team of marketing professionals and working directly with senior leadership team members to formulate and deliver effective marketing campaigns.

Key Responsibilities:

• Develop, plan and execute marketing and PR campaigns with the main aim of strengthening the school\xe2\x80\x99s presence, building brand awareness, increasing student enrolment and raising the school\xe2\x80\x99s profile
• Work with the school\xe2\x80\x99s management team to identify opportunities and develop strategic marketing plans which ensure effective spend of marketing budget and cost effectiveness
• Proactively measure and analyse the effectiveness of marketing campaigns, SEO and SEM in order to refine current and future strategies
• Ensure brand identity is clearly and uniformly communicated across all collaterals and platforms
• Collaborate and liaise with media partners and relevant vendors to drive marketing deliverables
• Be overall responsible for the marketing team, take a leadership role within the school to promote aims and goals of marketing department
• Manage marketing budget, ensuring cost effectiveness of marketing activities
• Prepare and deliver regular business review presentations to update stakeholders on progress

To succeed in this Head of Marketing position, you must have strong experience in conceptualising and developing 360 marketing campaigns, with excellent critical-thinking skills to analyse and refine strategies.

Key Requirements:

• Minimum of six years of experience in marketing, with at least three years in a management position (experience within the education sector is advantageous)
• Strong experience and understanding of online and digital media placement, spend, analysis, SEM and SEO is essential
• Established leadership skills with the ability to inspire and motivate team members
• Excellent stakeholder management, ability to build relationships across organisational levels in an international setting

This is an exciting opportunity to join a renowned international school, known for their innovative, technology driven and transformative learning environment. If you are experienced in leading high-impact marketing campaigns and are passionate about joining the education industry, this Head of Marketing role is right for you.

Apply now or contact me to learn more. Do note that we will only be in touch if your application is shortlisted.
Robert Walters (Singapore) Pte Ltd
ROC No.: 199706961E | EA Licence No.: 03C5451
EA Registration No.: R22111133 Alessandra Tam
An exciting Head of Marketing job opportunity has become available at one the leading international schools. As the Head of Marketing, you will be spearheading the brand positioning of the school and marketing strategies to drive enrolment growth.