Manager, Content Marketing

Singapore, Singapore

Job Description






Location Singapore, Braddell
About Constellar Constellar is a pan-Asian MICE company headquartered in Singapore that curates a wide portfolio of leading events in Asia\xe2\x80\x99s key industries of growth. Our key trade event portfolio encompasses agritech, building and construction management solutions, fintech, Industry 4.0 and smart manufacturing amongst others; while our consumer event portfolio includes some of Singapore\'s largest and most popular food & beverage and electronic fairs. We are also the venue manager of the world-class Singapore EXPO, the country\'s largest purpose-built MICE facility. As Asia\'s partner of reference for curating innovative event and venue experiences, Constellar activates impactful networks to bring global markets, businesses and consumers together for sustainable growth. With our expertise and dedication, we are invested in helping our clients build trusted relationships with stakeholders for the long term and enabling cross-industry collaboration through world-class audience engagement solutions. Who we are looking for We value talent diversity and aim to build an environment where our people can thrive, develop their skills and passions, and enjoy a positive work-life alignment. We are looking for entrepreneurial individuals who are passionate about customer excellence to be part of the Constellar family of event experience specialists. In addition to joining a team of changemakers to shape the future of immersive experiences in the global marketplace, you will play an essential role in the organisation\xe2\x80\x99s transformation and growth journey to become a leading global MICE company.
In this role, you will

  • Produce strategic and execution plans for all campaigns, regularly review, forecast, monitor spend and report effectiveness of these plans
  • Plan and execute visitor, delegate, sponsor and exhibitor marketing campaigns on time, to budget as agreed in consultation with the Vice President and Event Director for the event.
  • Develop relationships with trade associations, media, regulators, and industry organizations to foster support for events
  • Provide integrated marketing support for the exhibition /sponsorship/delegate sales teams when required
  • Co-ordinate and manage a range of supplier relationships including creative designers, website developers, the media, data houses, registration companies, printers and mailing houses
  • Manage digital, social media and PR agencies to fulfil an international digital, social media and PR plan for each of the portfolio products
  • Manage, develop, and maintain all product websites
  • Produce effective advertising, marketing, and sales collateral for all products \xe2\x80\x93 including copywriting, design, production.
  • Database management, development, and list sourcing.
  • Develop, negotiate, and fulfil contra agreements with media partners, associations and supporters
  • Liaise with all team members and stakeholders on items containing event branding
  • Attend meetings with key event partners \xe2\x80\x93 associations, sponsors, media, JV partners
  • Monitor competitive activity and attend competitor events when required
  • Conduct or commission relevant market research for each product when required, measure customer satisfaction and identify event development opportunities.
  • Assist the Event Management team to identify product development, sponsorship and branding opportunities that deliver new customers and visitor groups

To help you succeed in this role, you should have
  • 3 - 5 years\xe2\x80\x99 of experience in product/communication marketing
  • Strong verbal and written communication skills
  • Proven ability to independently manage multiple priorities in a deadline driven environment, strong internal communication skills
  • Possess an editorial mindset and production skills to create content in a diverse range of interest and consumption trends
  • Team player and innovative thinker, a strategist/self-starter with problem-solving skills; committed to build key relationships across stakeholders to positively influence business results through digital channels for a diverse audience range
  • Possess a strong analytical mindset to identify new opportunities and drive growth
  • Possess good interpersonal skills; strong written/editorial and verbal/presentation skills
  • Possess strong project management skills; able to manage digital content agencies and internal stakeholders at all levels in a complex and dynamic environment to drive leads



JOB ID

CE00138


COUNTRY

Singapore


ENTITY

Constellar Exhibitions Pte Ltd


EMPLOYMENT TYPE

Permanent


DEPARTMENT

Marketing


CLOSING DATE

28-Feb-2023

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Job Detail

  • Job Id
    JD1253701
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned