Job Description

Company Description

About MyRepublic Digital

A spin-out of telecom operator MyRepublic, MyRepublic Digital is an end-to-end digital enabler and accelerator that provides companies around the world the technology, skills and expertise needed to create frictionless customer experiences and thriving businesses.

Using a product-led approach, MyRepublic Digital aims to enable, simplify and accelerate digital transformation for aspiring digital brands. Its flagship offering is Encore: a cloud-native, all-digital platform-as-a-service that is ready to deploy pre-built with industry best practices and BSS/OSS features.



Roles & Responsibilities

This role will require someone who is hands-on to support MyRepublic Digital in developing and managing B2B marketing programs, including implementation and results. This individual will manage marketing efforts from go-to-market strategy to on-the-ground execution, and be responsible for generating brand awareness, lead generation, content creation, website, events and sales collaterals. This high-impact role will work across functions and interact with clients, vendors, and senior leaders.

The ideal candidate should be well-grounded in the planning and execution of online and offline marketing programs for B2B clients, including digital marketing, email, webinars, SEO/SEM, media management, advertising and sponsorships.

This role reports to the Marketing Director of MyRepublic Digital and will be a part of the Product team.

Develop and execute impactful marketing and communications plans that deliver strong and measurable earned and paid media results, for both online and offline programs, towards achieving revenue targets

Drive marketing lead generation and support sales in the acquisition of B2B customers

Develop and executive B2B marketing programs that may include email campaigns, industry conferences and events, webinars, website updates and social marketing campaigns

Prepare annual marketing plans, budget and measurement and tracking of spend

Ensure consistency in the messaging, branding, content, and look-and-feel of all internal and external communications and marketing materials, coordinating and socialising with cross-functional team members, external agencies, event companies and the broader organisation as needed

Perform media planning, analysis, purchase and management to ensure effective reach and exposure for the target segments

Perform industry and competitive analysis to inform the sales process as well as marketing positioning and strategy

Drive the overarching marketing content strategy, leading digital, social and content agencies in developing engaging content on key social media platforms and managing their roll-out

Perform and execute the necessary market research to better understand consumer needs, helping the formulation of new product offerings and improve marketing to target segment

Qualifications

We think you'll fit in great with us if you have:

• 5-8 years of marketing experience required; 2+ experience in directly managing cross-channel B2B marketing programs
• B2B marketing experience within a digital-focused or tech organisation is preferred
• A proven track record in managing marketing campaigns from concept to ROI analysis, and achieving targets relating to lead generation and growing brand awareness
• Excellent communications skills in writing and presentation
• Exceptional organisational and project management skills, with the ability to manage multiple projects, meet deadlines, and a strong attention to detail
• The resourcefulness and problem-solving skills to manage changing opportunities and priorities
• An entrepreneurial mindset with the curiosity and drive to build something new and exciting
• Interest or experience in a start-up or experience working in a small dynamic team

Additional Information

What we offer in return:

• Exciting opportunities to create and grow in a rapidly growing organisation that is a disruptor in the telco space.
• Amazing colleagues and culture that encourages you to do your best work while staying authentic and true to yourself.
• A work culture that puts your individual needs at the core: Remote, Hybrid or In-Office - choose a work rhythm that suits you and your team. We focus on outcomes and believe that you can deliver your best work, working anywhere, anytime.
• Wellness first. We believe that wellness goes beyond team celebrations and birthday parties. Our holistic approach to wellness gives you opportunities to recharge, connect and explore, at and outside work. In addition to the standard leave entitlements, we offer:
• 1 day of wellness leave every quarter for you to take or your health and wellbeing, and explore your personal passions.
• 20 days to work from anywhere each year, allowing you more flexibility to explore and connect with your interests while delivering work you will be proud about.

MyRepublic Digital values and behaviour that we look for:

From being the first to launch 1Gbps broadband plans and the first network optimised broadband service for gaming in Singapore, to crafting workplace practices that put wellbeing at its core, our values guide us in everything we do at MyRepublic Digital. It's the secret sauce that makes us tick. If you espouse the following, we know you would fit in great with us:

Never Settle: We dream big. We are constantly curious and embrace bold ideas.
Stronger Together: We create together. We win together, we fail together. We grow together, we celebrate together. We are at our strongest together.
Empowered to Deliver: We deliver on our commitments. We are empowered to move fast and with confidence to get the right things done.
We Care: We care for ourselves, one another and our customers. We value authenticity and embrace differences. We create the space to recharge, connect and explore to bring our best selves to work.

We believe that skills, knowledge, and experience can come from a diverse range of life experiences. You may not have ALL the listed requirements for this role but this should not hold back! If you believe that you have what it takes for this position, are willing to learn, and you identify with the values and mission of MyRepublic Digital, we would love to hear from you. We celebrate diversity and look forward to hearing from a diverse group of applicants. We do not discriminate on any factor in our hiring process.