Job Description

Responsibilities * Work with Business Unit to develop product and promotions that will drive traffic and grow revenue * Identify effective marketing channels to promote existing products and services * Manage RWS-owned Marketing and Promotio Responsibilities Work with Business Unit to develop product and promotions that will drive traffic and grow revenue Identify effective marketing channels to promote existing products and services Manage RWS-owned Marketing and Promotions Calendar Work with in-house creative and/or external agency to develop marketing assets for customer-centric campaigns, promotions and events to drive traffic, increase engagement and generate sales leads Ensure campaigns are operated within approved budget and timelines. Measure and report on performance of campaigns and events, gather insights and assess against KPI's. Monitor market trends and perform competitor analysis Job Requirements At least 5 years of demonstrable experience in F&B and lifestyle, B2C product marketing Degree in Marketing or related field Numerically literate, comfortable with numbers, making sense of metrics and processing figures with spreadsheets Effective management of timelines Good presentation, follow up, interpersonal and communication skills Comfortable with networking and maintaining open and trusting partnerships with internal and external stakeholders Up-to-date with the latest trends and best practices in current marketing environment