Marketing Executive / Senior Marketing Executive | Jurong East
Singapore, Singapore
Job Description
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Job Responsibilities: Digital Marketing
- Develop digital & social strategies and support the execution aligned with the brand\xe2\x80\x99s strategic direction and guidelines of the different business units
- Perform active management of social media community & digital platforms by putting out relevant content and managing our online communities
- Generate, analyse and act upon social media and web analytics
- Create, curate and maintain the digital presences of all business units
- Employ SEO and SEM best practices
- Plan, develop and execute marketing strategies
- Monitor the progress of campaigns using pre-defined metrics and measure the effectiveness of performance
- Coordinate with operations and vendors to develop marketing activities and communications plan
- Conduct market & consumer research and analysis to evaluate trends, brand awareness and competition
- Derive insights from research results to adjust branding and marketing strategies effectively to meet changing market and competitive conditions.
- Write copy for diverse marketing distributions (brochures, posters, website material etc.)
- Organise and assist in the execution of events & promotional activities, product launches
- Liaise with strategic partners, sponsors and external vendors
- Actively manage communities in order to achieve and promote the growth of communities in order to better achieve campaign objectives
- Execute, maintain and optimize performance of various projects including websites, social media and in-store POS and experiential marketing
- Support ad-hoc campaigns/ KOL campaign
- Possess at least a Diploma or Degree in Marketing, Communications or equivalent
- Experience in Marketing, preferably in the Retail and/or F&B Industry.
- Has experience in developing and implementing marketing strategies
- Exhibit sound knowledge of strategic planning principles and marketing best practices
- Be able to think out of the box, enjoy coming up with creative ideas and solutions
- Be proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Display positive working attitude and excellent interpersonal skills
- Possess strong organisational and time-management abilities
- Has good presentation and strong communication skills (written and spoken)
- Has good copy-writing and proof-reading skills
- Able to manage own work without strict supervision, prioritise tasks and manage stakeholder expectations
- Knowledge/ interest in plants and landscaping would be an advantage
- Knowledge/ experience of OOH advertising is a plus
- Additional leave
- Employee discount
- Free parking
- Professional development
- Promotion to permanent employee
- Early shift
- Holidays
- Weekend availability
- Overtime pay
- Performance bonus
- Yearly bonus
- Marketing: 1 year (Preferred)
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Job Detail
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Job IdJD1292076
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSingapore, Singapore
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EducationNot mentioned