International retail group with a wide portfolio of fashion, lifestyle, sporting goods brands in the Philippines looking for a Marketing Head.
Marketing Head - Fashion
Creates marketing plans to increase brand awareness
Oversees the production of all materials and implementation of all campaigns related to brand awareness, equity building, and overall consumer experience
Develops plans to get target market to take action (sales, traffic, engagement both online and in brick-and-mortar stores)
Leads planning, execution and monitoring of in-store planogram including conceptualization and working with brand partners
Develops and monitors digital advertising campaigns for products/services to enhance consumer experience through innovation, customer satisfaction monitoring, staff training, brand communication
Develops effective media campaigns and marketing strategies
Works with merchandising team to strategize, conceptualize and implement in-store and online promotions
Leads customer relationship management including data analytics, conceptualization/ strategy creation, campaign creation, implementation and monitoring
The Successful Applicant
5+ years marketing experience from brand management or retail marketing
Previous experience working in fashion, apparel, sporting goods or lifestyle products, strongly preferred
Well versed in working with multiple internal & external stakeholders
Strong leadership, project management and decision making abilities
What's on Offer
Competitive salary package
Career progression. Part of the senior management team.
Office is located in Metro Manila with temporary remote work options available
Function
Marketing
Sub Sector
Marketing/Director/VP
What is your area of specialisation?
Retail
Location
Manila
Job Type
Permanent
Consultant name
Lyca Arellano
Consultant contact
+63 02 7795 2810
Job Reference
JN-052022-5626454
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