Marketing Manager, Brand & Digital

Singapore, Singapore

Job Description


Minimum Qualifications:

  • Bachelor's degree and minimum 5 years of related work experience or an equivalent combination, including at least 3 years of experience in marketing automation and lead generation.
Preferred Qualifications:
  • Experience implementing a brand’s marketing strategy through social media channels which drive user acquisition.
  • Demonstrated experience in driving pipeline, lead gen and inbound marketing activities using tools like HubSpot.
  • You have experience in building community engagement strategies and community/channel management.
  • Analytical tendencies with an innate curiosity to measure, test, learn and iterate to get the best possible results.
  • Experience in a B2C environment, high tech products and services.
  • A passion for sports particularly Football/Soccer is a nice to have.
About the Job: Lead and execute a fully integrated go-to-market strategy to accelerate performance in the Asia-Pacific Region. You will work closely with the regional and country marketing teams to ensure initiatives are executed with proficiency to drive positive impact and channel leads into the business. This role will facilitate regional and local marketing campaigns, recommending approaches to deliver growth for culturally diverse markets. The ideal candidate is a self-motivated and

  • This role may require you to travel within the APAC region.
Responsibilities:
  • Help shape and execute online marketing strategies, develop, and optimize highly-effective paid campaigns across media channels, with the goal of increasing customer base and engagement levels.
  • Identify organic campaigns that may benefit from marketing spending.
  • Monitor effective benchmarks (best practices) for measuring the impact of social media campaigns. Analyse, review, and report on the effectiveness of campaigns in an effort to maximize results.
  • Be involved in strategic public relations and brand sponsorship across the APAC region.
  • Build narratives to develop business needs.

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Job Detail

  • Job Id
    JD1119114
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Singapore, Singapore
  • Education
    Not mentioned