Marketing Manager, Ecosystem Development
Singapore, Singapore
Job Description
- Gain good understanding of NUS Enterprise\'s Ecosystem Development (Incubation) business area and related marketing needs
- Translate understanding of business area needs to execute effective marketing strategy via various integrated marketing campaigns across various channels
- Implement regional marketing and branding strategies with clear priorities and focus against timelines. Activities include:
- Content strategy, ideation, creation and distribution
- Event planning and execution
- Defining and designing Marketing collaterals
- Managing the marketing budget
- Partnering with media and PR
- Assist to drive marketing and branding consistency across the region
- Work with colleagues and extended resources to lead and see through implementation of plans
- Track marketing KPIs for the region, provide guidance to ensure success
- Analyse the success of the campaigns - both quantitative and qualitative performance of the marketing plans
The role is best suited for an outgoing personality who enjoys interacting with people, especially with start-ups and entrepreneuers.
This person writes well, is conversant with different communications channels, have wide interests and high energy levels. He/She is constantly on the lookput for new ideas, and excited with opportunities to experiement and learn.
He/She functions well in a fast paced environment, where change is constant, and is able to grasp business needs well, and is able to quickly adapt marketing activities to suit.
A team player who enjoys originating and excecuting creative marketing and communications campaigns to build a strong brand and community.
Technical competencies
- Degree with miminum of 6 years experience in marketing, preferably within the startup or tech ecosystem
- Proven experience in successfully marketing startup-focused programs or events.
- Good regional market understanding and network.
- Excellent communication, and analytical skills
- Good experience in multiple marketing communications channels (offline and digital), social media and events
- Prior experience with organising and running events a plus
- Prior startup working experience is a plus
More Information
Job Type: Contract (2-year, renewable)
Location: Kent Ridge Campus
Organization: NUS Enterprise
Department : Ecosystem Builder Business Development
Job requisition ID : 22110
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Job Detail
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Job IdJD1371966
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSingapore, Singapore
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EducationNot mentioned