Report to the Marketing Director of brand marketing with all brand elements including but not limited to Event Marketing, Social Media, Media Relations/Public Relation Coverage and Go to market program.
Handle research and provide regular analytics on social media and potential strategic alliances, as well as support the Division with inputs on sales presentations and competitive research, propose and execute go-to-market launch plans and other strategic initiatives to grow overall brand awareness of the brands within the SG market.
Work with internal marketing partners to develop effective brand communications including TV, print, retail, digital etc.
Work with Marketing Director to understand P&L position and supporting Media plan for the project and inform correct decision making process
Execute go-to-market plans including new product launches, advertising creative, media planning, public relations, in-store execution, point of sale, promotions etc.
Manage advertising campaigns from planning through to execution
Be the internal champion for the product
Deliver organizational training to ensure internal understanding and advocacy of the technology
Work to evaluate ROI of marketing campaigns and adjust plans as necessary
Provide monthly insight into the business forecasting cycle including appropriate volume forecasting and business trends
Identify problems and find solutions
Requirements
Bachelor’s Degree
5 years of experience in brand marketing, digital design, website management, social media management
Must be comfortable in a fast paced, entrepreneurial environment
Must be adaptable and open to taking on multiple projects and initiatives with the ability to adapt plans and direction as the business indicates
Be passionate about the product ; able to market technical products
Ability to manage budgets, deadlines, and plan, achieve and evaluate results individually and through others.
Problem Solving-must be able to critically analyze data and tackle problems and present viable solutions.
Team player with the ability to manage ; motivate people and build strong relationships with a wide range of people
Strong written and verbal communication, with the ability to effectively communicate with all levels within the organization.
Prefer able to start immediately or within short notice
Benefits
Other Information
5 days work week - 8.30am to 5.45pm
14 & 16 Jalan Mesin - Macpherson
Nearest MRT ; Tai Seng (10 to 15 mins walk from the MRT)
(Bus Number to reach : 8, 62, 90, 151)
How to apply
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