Job Description

Responsibilities: Familiar with digital marketing, have the ability to operate large-scale integrated marketing projects, and have outstanding abilities in innovative planning, project management, including Digital, Advertising, Communications and Creative; More than 5 years of SEO and SEMexperience, familiar with overseas social media promotion rules and practical experience; Conduct user research, grasp user needs and behavior characteristics, carry out product demand planning and output, and be responsible for market insight and product analysis; Responsible for product paid promotion and channel optimization, and continuously improve advertising ROI; Track the effect of advertising delivery, conduct multi-dimensional data analysis and feedback, and propose advertising delivery optimization suggestions based on the analysis results. Fully understand the digital marketing platform, Able to manage Facebook, google, and otherDSPs; Independently, able to use strong communication skills to integrate internal and external resources to achieve business goals; Collect customer insights and competitive intelligence to incorporate into commercialization & product management plans and support development of global product roadmap;Requirements: Bachelor or Master's degree in Business Management or similar, with at least 5 years of relevant work experience Professional and related knowledge and skills: have deep operational experience in overseas advertising and promotion channels, and have overseas search engine and social media placement experience, including but not limited to SEO/SEM (such as GOOGLE, Yahoo, Bing), SNS (such as Facebook, Youtube, Linkedin, Blogspot), etc.; Strong logical thinking, execution, and cost control ability; Proficient in using various analysis tools and have good data analysis ability; Background in Fintech/Blockchain/Crypto is a plus; Excellent written and verbal communication skills in both English and Chinese; Able to commerce work immediately or at short notice is more advantages;
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